Social Media And Its Impact On The Workplace

Proclaimed as the hottest company since Google and Facebook, Twitter introduced a revolutionary micro-blogging service in 2006 that allowed users to spread and share short messages of 140 characters (“tweets”) with friends and strangers subscribing to follow their communication flow (as so called “followers”) in order to find out what is happening right now from any point of the globe.

In today’s society, it is crucial for employees to understand the significance in the use of social media outlets such as Twitter and Facebook. This subject will discuss the primary reasons companies allow the usage of social networking sites in the workplace. It will also explain the positive impact social media usage has in the workplace, such as allowing communication to a broader audience. In addition to the positive usage, this topic will also explore the negative implications usage can cause. Because social media is still relatively new, there are not many laws establishing the proper guidelines for these sites in the workplace. Scholarly articles such as the ‘Workplace impact of social networking” examine the effects of not establishing said policies, an error which results in an unhealthy work environment. Ultimately, employees can positively influence the workplace by using social media if they have the proper guidelines to follow.

Twitter creates a positive impact through simple connection; this connection calls up raw emotion, enables people to keep in constant communication with friends and colleagues across the world, and constantly updates people with news from everywhere on the globe just as it is happening. “Twitter is my lifeline to the world.” Twitter enables Eltahawy to stay updated on news as it breaks, keeping her on top of every story and in constant communication by

The main reasons for the use of twitter are that you able to “follow” interesting people, follow trends, good for promoting brands/companies, plenty of celebrity access, and “to the point tweets” as you are limited to type less than 140 characters and finally, a good source for breaking

Twitter one of the most popular social networking sites. Both personal and corporate users enjoy twittering to engage in information-sharing. It has social as well as commercial utility. However, as is also the case with Facebook, Twitter is still striving to make its business model profitable as well as generate user traffic. Advertisers and marketers are interested in Twitter's ability to provide data about potential customers as well as its ability to expose users to advertising. However, there have been a number of concerns regarding the monetization of Twitter. Twitter's potential for 'data-mining' is alarming to many users. "By virtue of having a large number of users, Twitter also possessed such a database of personal information, as well as a large archive of personal messages" (Privacy issues and monetizing Twitter, 2011, Richard Ivey School of Business: 6).

Prof Warren from Deakin University indicates researchers have found that a lot of business organisations have no policy regarding social media, with very few offering any social media training at all.

In the video "Gordon Brown: Impact of Twitter", Peter Daou explained how Twitter has changed communication and spin of media, but not policy. Twitter is a great communication platform, but it does not benefit the masses. I actually have a Twitter account that I have not used in a few years. I don't find Twitter as useful as Instagram, Facebook, or even Pinterest. I like the business aspect of Twitter, but the social aspect is almost dead and gone. I did notice that most Twitter users did not tweet or even follow anyone. Twitter is a social media platform for people to watch other users activity and retweet a post someone has already made. I also think Twitter is more harmful to users than it is good. From my own experience with Twitter, I've

To the average technologically advanced American, Twitter is one of the most visited social media sites. From a popularity contest standpoint, Twitter would be amongst the top winners; however, when evaluating Twitter from a business analytical aspect it might not be a lucrative business venture. The attractive attribute to Twitter Inc. is the fact the sites does not make any of its users pay. Twitter is designed to allow users to voice multiple thoughts, ideas, or share different information amongst the site’s visitor. Unlike Facebook, Twitters does not have multi-million dollar corporations using the site on a regular basis to market more potential users. Therefore, with a low revenue base and poor strategic development implementation

I would like to introduce you to Twitter Inc., a modern and popular form of self-expression on the Internet. It provides users with a plethora of services including Twitter, an application that allows the user to share and distribute content to their followers. The company also owns Vine, a mobile application where users can create and share short looping videos, and #Music, another mobile application that

Twitter, in fact, is a constraint for those who want to develop a full story in order to get a point across. The site or person needs to be giving the viewer unbiased facts and the entirety of the story so that they may render the best

Social media is becoming an increasingly common feature of
the world of work and this trend looks set to continue. This application of communication technology or computer mediated tools have developed rapidly in our lives. Survey such as that conducted by CIPD (2013) have shown that while only a quarter of UK employees use it in their professional lives, this increases to 42% among employees aged 18–24. The innovative operation mode of social media has not only successfully drawn the attention of industry and academia, but has also boosted user growth, especially in the younger generation.

Social media has increasingly been on the rise for over the past 10 years, so has the concern on the effect of it being in the workplace. People are spending more and more time on social media and other communication technology (Walder). Because of this, researchers have begun to wonder what the effect will be in the workplace. The argument of social media in the workplace is on the rise, and will continue to grow as the Internet continues to transform the way people are spending their time (Carlson).

The second largest social media platform with more than 330 million daily active users- Twitter have great channels to influence your brand globally. On Twitter, to keep a track of your business competitors overall following you need a report of their daily activities, and their engagement rate. In reality Twitter’s analytics platform therefor still fairly new, and doesn’t provide much to compare to contestants as of yet, but there are many free and paid Twitter monitoring and managing tools to help you out. I personally like to use tools of TweetBordPro to get this data out for my Twitter account.

Social media is all about just that: being social. If you create a Twitter account for your small business, you need to use it to interact with similar brands. Most likely, these brands have the same target audience and following as you.

2006: Twitter launches. By 2011 65 million tweets are sent each day and companies begin to find Twitter a good platform to respond to customers quickly when they have issues (or compliments) and to have a sense of the person 's "social relevance" based on number of followers.