2.0 LITERATURE REVIEW
This chapter will carry out a literature review and hence will explore a variety of literature connected with Social Media in Project Management. All relevant information connected with this topic of social media in project management will be closely studied and extracted from various sources such as books, journals and websites. Throughout this literature review a wide number of topics will be looked at such as, the growth of social media, the rise of social media, how exactly these social media tools are being used in businesses and simply how this trend is simply a growing success. I will also establish what these tools are being used for in many organizations as well as
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The final section, “Overall Thoughts and Hypothesis” will look at the overall picture, make assumptions and therefore give any predictions or recommendations about the future of social media in project management.
List of Social Media Tools and its uses
Majority of people see Social Media as a marketing tool.(Harrin 2010) Many companies are all eagerly searching for customers and simply captivating their attention by participating in online conversations. Most companies and businesses tend to communicate with customers through social media sites such as Twitter or Facebook. This hands on approach of communicating is also being adopted in the common workplace, especially by Project Managers and their dispersed teams. Social Media is not only simply used to communicate with customers but can effectively be used to manage teams in a workplace as well as any projects you are working on. There are many Social Media tools, which are widely available to Project Managers and each and every tool can be used to manage and deliver projects. Social Media tools, which can be used, are listed below.
1. Blogs
2. Collaboration Tools
3. Instant Messaging
4. Microblogs
5. Podcasts
6. Real Simple Syndication
7. Social Networks
8. Vodcasts
9. Webinars
10. Wiki
Throughout this chapter I will demonstrate how these tools listed above, can be used by Project Managers in a workplace. I
Social media is one of the major lines of communication with people due to the advances in techlogly. Social media is the means of communicating from business to personal socializing. Social media can be effective for companies to communicate with stakeholders along with marketing. Marketing thru social media has already been a successful trend among companies, communicating with stakeholders could be more successful with the advances technology . People are glued to their cell phones , tablets and watches through out the day it will become easier and more effective if a stakeholders can communicating with the company anytime and immediate versus having to wait until they reach a computer and check email or company’s blog for updates. How convient is for a stakeholder to log onto Facebook, Twitter, Google , Instagram , Pinterest, and Tumble to see updates from their company and personal friends.Of course companies would’nt intevine on the personal /private interaction the stakeholders hold on these social media sites they will stick to company polices and relations.
Larson, E., & Gray, C. (2010). Project management, the managerial process. (5th ed., p. 158).
Project Management Institute. (2000). _A Guide to the Project Management Body of Knowledge (4th ed.)._
According to industry research reports, the role of social media within business organisations can encourage collaboration, strategic agility and potentially improve worker productivity, thus requiring business to consider and define approaches to social media use within their organisations.
Currently, social media is the most popular method of communicating and interacting with others. It is a methodology to new media as it changes and evolves with our needs and expectations. Social media has evolved and adapted to become a huge part of our personal and professional lives.
Project management is the discipline of using policies and procedures to manage a project from creation to competition. The intent of this paper is to assess the role of a project manager and determine if I am well suited for a career in project management. To achieve this goal, I will be discussing the following areas: job description, general career path, education requirements, salary, career outlook, and the pros and cons. I will also be interviewing a colleague that currently working as a project manager to gain a better understanding of typical duties associated with the role.
Social media has now become a part of our modern day society and has a huge impact on our lives on a daily basis. Social media is the use of web and mobile-based technology to support interactive content. This content tends to be user generated and then might be promoted by other users to a new outlet or audience. Social Networking is a great
Even though the original intention and many conservative business people still see social media as only intended for connecting friends, it has grown to be an important tool in management of both business and customer information as well as a marketing tool. As a result, social media has been one of the best business innovations in transforming the way business is transacted. Regardless of the conservative lot mentioned above, majority of business leaders have taken up social media as a tool in management of employees, marketing and communication.
Social media is capable of connecting a brand with its consumers and discover how they are being perceived, it also has the power to change perceptions and identify the key people within the business network. The unique feature of social media is that it can provide corporations and businesses solutions developed through operating with consumers and stakeholders. Basically, social media serves as a visible connection to one’s corporation and its stakeholders, consumers, suppliers, etc, who each have a defined role within the system to filter and regulate information. As mentioned earlier, the influence of social media is spreading in a proliferative pace that has resulted to an essential transformation in society, technology and business customs.
Question 1. The twelve guidelines are presented in no particular order. Order them by level of importance and explain your reasoning. Answer The twelve guidelines should be order as below, the reason also is stated at the behind of each title. 1) Understand the context of project management. Much of the difficulty in becoming an effective project manager lies in understanding the particular challenges project management. 2) Understand who the stakeholders are and what they want.
Understanding the impact social media has had on the business world is particularly important for the younger generation, those teenagers and twenty-somethings who are most likely to post something that may come back to haunt them in years to come. As college students, we must realize that our future can be made or broken by something we consider trivial. For all those concerned with their professional reputation, responsible use of all social media is imperative. In the opinions
Social media is becoming an increasingly common feature of the world of work and this trend looks set to continue. This application of communication technology or computer mediated tools have developed rapidly in our lives. Survey such as that conducted by CIPD (2013) have shown that while only a quarter of UK employees use it in their professional lives, this increases to 42% among employees aged 18–24. The innovative operation mode of social media has not only successfully drawn the attention of industry and academia, but has also boosted user growth, especially in the younger generation.
In the past few years, social media has become a powerful influence as a new marketing tool. It is still relatively new, but it continues to be a part of marketing strategy for various industries. According to the article "Integrating Social Media into the Workplace: A Study of Shifting Technology Use Repertoires." By Walden, Justin, this study demonstrates that social media is used routinely, employees are distracted from tasks and threatens of personal privacy. The learning curve is still pretty high for most companies. Knowledge by professionals is through trial and error as social media marketing evolves more over time. There are many challenges businesses are faced with everyday plus managing the use of social media. It can be overwhelming and frustrating for companies understand this confusing network of navigating social media in the workplace.
This assignment will address three areas of project management that stood out while taking this program. Project integrated management, project communication, and project stakeholder management. A discussion on how they are executed will be presented. As more courses were taken during this project management graduate program, many of the project management concepts became clear and revealed more of the interdependencies and intricate dynamics that are required for successful project management.
Social media is out there to help us every day. People can use it to research nearly everything, for example things like communication and even business marketing. There are many channels of social media. A few examples are Facebook, Twitter, LinkedIn, and YouTube, just to name a few of the popular ones.