Abstract
Before deciding on whether or not to engage in e-Commerce, a business must look at several factors in order to determine if they are ready and able to do everything needed in order to make it successful. Companies should initially perform a SWOT analysis in order to determine if selling products online would be beneficial to the overall company. They also need to make sure they understand they will be dealing with customers all over the world and are willing to take on the work involved to know all of the legalities involved. Taking a business online opens up a world of opportunities but also presents new challenges and difficulties. A company has to be able to spend the time and money in order to do the necessary research so
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If the local clothing store is doing well because of excellent in-store customer service, that will not carry over to selling more clothing on the Internet to people who have never been in the store.
Threats to the success of entering online sales that do not exist in a store are competition and fraud. Once a store decides to sell online, they are competing against every other clothing store on the Internet (Tattrie). On the Jersey Shore boardwalk, the competition is limited to other store on the boardwalk and immediate area. Customers there are going to be in the mood to buy there and will buy what they like from the limited places that are there. However, when shopping online, customers will be able to choose from a countless number of stores. Selling clothing online will also open the company up to more fraud. When you sell something online, you have no idea who the customer actually is. Someone might place a large order online and it end up being credit card fraud. If this happens too many times, the losses might be so great that if forces the company out of business.
International Business Issues
Once a business engages in e-Commerce it becomes connected to computers all over the world making it an international business in an instant. Key issues that a business faces when it conducts international commerce include trust, culture, language, government, and
This issue happened to Zappos as their clothes line did not succeed when they entered it. Also this journal showed that the wide variety of the products offered on the online sites will bring the store to the shoppers rather than customers to the stores in which will increase the sales. This what was though by Zappos management as they were only a shoes retailer and then they start to offer many lines to achieve the variety.
With the critical prospects indicated by e-commerce, Nordstrom alongside its rivals significantly profit by online sales. This online presence permits shoppers in different nations to buy products from Nordstrom and ship them globally. This type of innovation has been extremely helpful in Nordstrom coming to a worldwide business market.
Online businesses are profitable. We have to confess and admit that we want to get huge profits from whatever endeavor we get ourselves into. I mean, who doesn’t? Anyone with his faculties intact would agree that the aim in business is to make a sizable profit. In online businesses, you need only a small amount of capital to start you up. You would also be able to make your finances revolve easily. You would be able to put up a huge profit on your items if you know you have market control. And you can easily adjust your profit margin and spread when other competitors come in seeking a piece of the action. Generally, you can make a huge return on your investment. You just have to be proactive and patient at the same time. You must know the market and must be able to act accordingly and project the needs
It is stated in the last release from The Australian Bauru of Statics that online retail accounts for 3.0 per cent of total retail turnover. It is no secret that the rapid growth in online selling is a continuing development as technology advances but is our need for a convenient bargain compromising quality and the Australian economy?
Managers face many challenges when deploying an e-commerce business model; therefore, it becomes necessary to examine, research, and analyze the different types of e-commerce infrastructures in order to develop and implement a sound business strategy that embraces the networked marketplace. The result of such studies helps managers to “determine strategy, deploy resources, operate firms, manage relationships with their markets, and measure results,” (Rayport & Jaworski, 2003, p.2). Therefore, it is important for leadership to consider the appropriate strategic alignment of such efforts with the firm’s overall mission, values, strategies, and available resources so as to ensure transparency in business operations whether it falls within the physical or web-based operational infrastructure.
cons of offering deals to their online store, look at some of the most popular ways you
I am choosing to do my Business Analysis paper on e-commerce. I will explain the importance of it as well as the effects on the global economy. I will discuss the advantages of telecommunications and information technologies in a business versus those businesses without e-commerce. I will also discuss the marketing strategies involved with e-commerce and how it helps businesses. Due to the global nature of internet business, electronic commerce (e-commerce) standards have become a priority on the national and international level. While most traditional businesses are subject to local, state, and national
There are also business related challenges like process redesign; existing processes needs to be altered and streamlined onto the new way of doing business. Technology requirements need to be considered, the business needs to find the right technology to fit its needs. When all of the above has come together, the online store is up and running, and consumers are visiting the site, we need to find a way convert them to customers, will competitive pricing be enough? And finally we have the issue of order fulfillment, to be successful we need to ensure, stock is readily available for prompt
Couple of decades back, numerous believed that it was not sheltered to purchase anything on the net expecting that they may lose their cash. They basically used to search items and administrations or discover more data about them and after that went and purchased them physically. After at some point numerous online stores picked up the trust of their clients and urged them to purchase their items and administrations by going to their shops on the web. This would give you a thought regarding the bothers confronted by online adornments stores, at first. Things did not change in a day; it took quite a while to pick up the certainty of online customers. Online gems stores intensely publicized about their administrations and items. Some even attracted clients by furnishing them with overwhelming rebates. Online customers were still worried about their buy until they made their first buy at these adornments
Now’s a day, most of the successful retailers are allows both the physical shopper to shop in store and the internet shopper to shop online. Physical shopper will have a change to see the items in person and try in on to make sure they fit on them. The internet shopper will benefit for shopping online in anytime and anywhere. They usually buy items online and collect in
Finally as aforementioned, there is a lot of emphasis on maintaining the same personality online as in store. Specifically with color schemes and layouts, they must match the brick and mortar store. If the layout of the physical store has a shirting department organized by fit then the customer should be able to sort and search online based on fit not something else, like style. Retail should not be focused on the allocation of sales between different channels instead focusing on the fusion of the two with brand identity tools. This then encourages consumers to participate in different channels sequentially and simultaneously along the path to a single purchase (Holdon).
Many organizations industriously look for the opportunity to gain the competitive advantages in their industries. One of the opportunities that frequently used by the organization is the implementation of e-commerce. Thus, the e-commerce and the online sale transaction become popular in each industry. E-commerce provides many benefits, such as the saving of shopping time, the cost savings, convenience, and free from geographical constraints.
There are more categories of products on the internet. And there are a lot of choices that people can choose, so they can buy what they want. The choice of a store is very much influenced by location and store types (Sinha, p.14). But brick and mortar stores have fewer kinds of products than online, and online shopping does not be influenced by location. Also, people do not need to be afraid to go buy some private things, if they want to buy in public store, such as, sanitary towel, underwear and so on. Because they can buy it on the internet and even it has more choices. Moreover, if customers want to buy a lot of things, and those things are not in the same place, then they need to run around here and there to buy all kinds of products they want. However, online shopping does not have this problem. People do not need to go out on a sunny or rainy day, just stay at home and pay it on the phone or computer. But the mall can provide some services for customers that are not available online, such as urgent care medical centers and roller coasters (Resnick, pp.1127-1128). Even then, online shopping is still better than traditional shopping. Furthermore, people can compare merchandise from different shops, so they can choose the cheapest and the best. Customers can try on new forms of apparel in stores, but it is too risky to purchase it based on pictures and text description in the internet (Resnick,
Internet stores connect well with stores, you can change your clothes in stores no matter which way you buy it(internet or go to the store)
Organizations conduct transaction on a global scale, and they must adapt to the advances in technology to compete and succeed. E-commerce will provide a platform to promote growth and