“Lost in Translation” In “Lost in Translation,” Lera Boroditsky writes to people within businesses or people who are wanting to invest in companies that work with other countries. She writes to inform and tell the reader that if getting involved with other countries you need to know what to expect. The examples she provides in her article show that language in some countries does differ from others, but it isn’t like that in every country. She writes to inform business people what they need to know
worth more than people usually consider according to Lera Boroditsky. She researched on the effect of language on human and concluded that the language shapes the human’s conception and one’s identity. Her claim is presented by the two different texts; Lost in Translation by The Wall Street Journal and Does Language Shape Thought?: Mandarin and English Speakers’ Conceptions of Time. Though both texts are written by the same author, Lera Boroditsky, there are some differences between two texts. Since