The Boeing Company Analysis

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ADVANCED FINANCE CORPORATE ANALYSIS The Aerospace & Defense Industry The Boeing Company Table of Contents EXECUTIVE SUMMARY 4 1. PRESENTATION OF THE BOEING COMPANY 5 1.1 Industry Analysis 6 1.2 Business of The Boeing Company 7 1.3 Origin and History’s Timelines of The Boeing Company 8 1.4 Management and Organizational Structure of The Boeing Company 11 1.5 The Corporate Strategy of The Boeing Company 14 2. THE SWOT ANALYSIS OF THE BOEING COMPANY 17 2.1. Strengths 17 2.2. Weaknesses 17 2.3. Opportunities 18 2.4 Threats 19 3. THE MARKET POSITION OF THE BOEING COMPANY 21 3.1 The potential threat of new sellers entering the market 21 3.2 The threat of substitute products becoming available in the market 21 3.3 The…show more content…
Based on our assessment of The Boeing Company’s financial performance compared to its competitors, future prospects and risks, we have concluded that the stock of The Boeing Company is a buying stock for those investors that do not have this stock in their portfolios yet, and a holding stock for those who already have this stock. 1. PRESENTATION OF THE BOEING COMPANY The Boeing Company was established in 1916 by William E. Boeing. Today, this is the world's largest aerospace company. The Boeing Company is indeed regarded as a leading manufacturer of commercial jetliners, as well as defense, space and security systems. The company has nearly 12,000 commercial jetliners in service worldwide, which is roughly 75% of the world fleet. It is listed on the New-York Stock Exchange. Moreover, The Boeing Company has customers in more than 90 countries and its total revenue amounted to $68.3 billion in 2009, which is an all-time high. This 2009 level implies a 12.1% increase compared with 2008. On the other hand, the company’s operating profit declined by 46.9% between 2008 and 2009 and its net profit also had a negative trend with a 50.9% decrease over the same period (Boeing, 2010; Datamonitor, 2009, p. 16). The Boeing Company’s products and services include, among others, commercial and military aircraft, satellites, weapons, electronic and defense systems. Currently, the company employs around 159,000 people
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