The Influence Of Entertainment Media And American Culture

The media has been a part of the daily life of the American people for the longest time, because of this fact, the media influences the decisions and views of how people should live. One big part of the media that tends to start to develop a sense of how the day-to-day American should live is Disney. Since kids are the main source of Disney’s billion dollar industry children have become an important dimension of the social theory (Giroux 1999: 65). “Within this context, television emerges as a consumer-oriented medium that reflects advertisers’ desire to reach a young, upscale, and primarily White audience” (Goodale1999; Henderson and Baldasty 2003: 100). As a result other races and ethnic groups other than white Americans are often put

Television sitcoms of the 1950’s through the 1990’s demonstrated the values and structure of the American family by portraying stereotypes. Since television sets became mainstream and entered almost every American home, the content of American sitcoms has reflected the culture of the times. Thus, as the popular American sitcoms of the 1950’s suggest, families living in the 1950’s were very tightly grouped and did everything together with the roles of males and females clearly defined. In the 1950’s, women did the house cleaning and child care and men worked, providing for the family. In the sixties, women acquired more freedom in their lives. The 1963 Equal Pay Act and the 1964 Civil Rights Act came into effect. It was the end of the baby

Mass media has experienced many major developments over the past hundred years. As the manner in which media is communicated to the world evolves a definite shift to American culture has occurred in the process. Mass media has undergone numerous changes in the way it is distributed to the general public, going from newspapers, to radio, to television, and now to the World Wide Web. American culture is so ingrained in technology, that distributing mass media in this format seems like a natural step in the evolutionary process of distribution.

As society has continued to evolve socially, politically and culturally, so has the persona of television. Societal transformations have shape and reshaped television throughout its history. Programs ranging from ethical series to variety shows to family sitcoms mirrored not only the audience taste of entertainment, but also the change of values within society during the increase in television use. Gender roles and a strong sense of family intimacy were among the most prominently highlighted transformations reflected in television. Women and family contribute significantly when analyzing the antiquity of the television. Television programming was designed to emphasize family togetherness through illuminating the importance of domestic household maintenance. Domestic sitcoms, such as The Donna Reed Show exhibited these liberal roles in which women were expected to subjugate to subordinate statuses and confine their

The course provides an introduction to the most prominent forms of media that influence and impact social, business, political, and popular culture in contemporary America. It explores the unique aspects of each medium as well as interactions across various media that combine to create rich environments for information sharing, entertainment, business, and social interaction in the U.S. and around the world.

Television sitcoms of the 1950’s through the 1990’s demonstrated the values and structure of the American family by portraying stereotypes. Since television sets became mainstream and entered almost every American home, the content of American sitcoms has reflected the culture of the times. Thus, as the popular American sitcoms of the 1950’s suggest, families living in the 1950’s were very tightly grouped and did everything together with roles of males and females clearly defined. In the 1950,’s women did the housecleaning and child care and men worked, providing for the family. In the sixties, women acquired more freedom in their lives. The 1963 Equal Pay Act and the 1964 Civil Rights Act came into effect. It was the end of the baby boomer

Mass media is communication that reaches a large audience. This includes television, advertisement, the Internet, newspapers, and so on. Mass media is a significant effect in modern culture in America. It creates ideas and sustained within society not only send ideological messages out to the public but to advertise this ideas which are tend to manipulate our mantalities.

The new era of technology led to major developments in the evolution of mass media, worldwide. In our society, we originally communicated orally before the Internet and wireless devices existed. Individuals relied on traditional forms of mass media, such as the television, radio, newspapers, and magazines, to attain knowledge of the outside world. Thereafter, the development of new forms mass media evolved, and we were introduced to the Internet and other wireless communication devices such as IPads and tablets, smart phones and social media sites. Regardless of the rise and fall in popularity of certain forms of mass media, the evolution of mass media influenced the American culture greatly.

In what ways have various forms of entertainment media shaped American culture and its values?

As America headed into the 1980s, two decades of social and political upheaval have left the nation rattled and the economy weakened. The Iran hostage crisis shook America's confidence and many looked for a new kind of leader to steer the country into the new decade. Ronald Reagan led America into a new era of prosperity leaving the soul-searching of the 60s and 70s behind. The nation was ready to enjoy itself and with plenty of new toys to play like VCRs and video games, Americans spent more time at home and soon something called cable TV would make it even harder to leave the living room. With the new innovation of the TV, one of the ideas for a channel was a marriage between music and television. This new idea for a channel devoted to something called music videos would end up revolutionizing and often scandalizing an industry that had no choice but to embrace the fact that music in the 1980s had to have a face with videos. By having these music videos, they would change the way we look at music and the way we look at the world. This cutting- edge idea was a new medium perfectly suited to a new generation and that idea was called, MTV. This leads to the question: How did MTV influence pop culture of the 1980’s? This topic is worthy of investigation because the coming of MTV has had a significant impact on the way people see pop culture. Before researching the topic, the writer had limited knowledge on MTV and only knew about the music itself. In the paper, the writer was

In today’s society, media is present in our lives 24/7 allowing it to have a major influence on our culture in both positive and negative ways.

Luke Scott once stated, ¨Crime is actually less in places where people own guns. Washington, D.C., is a case in point. It has the strictest gun laws, but who has the highest crime rate in the country? Washington, D.C.¨ Many people in the United States of America own firearms and use them in a proper, safe manner. Yet, gun control advocates pursue in trying to ban and put limits on the purchase and ownership of guns because of rare mass shootings that the media portrays to the general public. The media never shows the public the good that firearms do, the way firearms saves lives and keeps people safe. Gun control advocates believe that minimizing the availability of purchasing guns will decrease gun violence. This is ignorant and not a

Back in the 1920s people had receive news and entertainment through the radio, which then in turn out-shined newspapers and magazines. Now day’s social media sites have become the most popular form to get the news and information. The biggest tool in the media that generates revenue by the millions every day, is advertising. The media has its way of showing us constructive information when it comes to news channels, travel and other educational shows. Kids benefit from watching these, since it can boost self-esteem, heighten interest levels in a particular subject, or encourage them to ask relevant questions.

Gender roles, the public image of being a particular gender that a person presents to others (gender roles, n.d.), have seen many changes through the years, especially in families. The changes can be seen in many aspects, including television shows, from the traditional family in the I Love Lucy sitcom of the 1950s to the plethora of shows about women and men who balance working and family life of the 2000s. A traditional family can be defined as “… the ‘natural reproductive unit’ of mom, pop, and the children all living under one roof… (Ball, 2002).” The 1940s, a period dominated by this type of family, were primarily a time of single-income families where the father was the ‘breadwinner’ and the mother the ‘homemaker (Hayghe, H.V., 1990).’

Media influence is the force by which ideas are injected into people’s lives shaping the very culture of society. This influence is masqueraded through hidden media message, resulting in a change in its audience which can be positive or negative, abrupt or gradual, short term or long term. Although mass media’s influential effect can reach a wide ranged audience as an agent of socialization the responsibility to contain what it releases has not been of importance. “The media’s socially significant obligations are formally ignored.” (A.S. Zapesotskii, 2011, p 9). Media messages can be exerted through many different outlets such as TV shows, music, movies, commercials, news, magazines, games which are all gravitated to entertain audiences ultimately offering personal gratification that can sometimes blur the lines between reality and