1. INTRODUCTION Mobilink is the world 's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Company 's subsidiary undertakings, joint ventures, associated undertakings and investments. 1.1 History of Mobilink/Orascom Group Mobilink was formed in 1984 as a subsidiary of Orascom. Then known as Orascom, approximately 20% of the company 's capital was offered to the public in October 1988. It was fully demerged from Orascom Electronics Plc and became an independent company in September 1991, at which time it changed its name to Mobilink Group Plc. The Orascom Electronics Group w o n its bid for the private sector UK Cellular licence. It sets …show more content…
But how Mobilink run its own business is just as important to it as what it does. Mobilink making sure it does the right thing for its customers, its people and for the communities where they live, work and play. Making sure mobile communications makes people 's lives better and finding simple, innovative ways to create a more sustainable future for everyone. Its new Sustainability Strategy is one way which are making those commitments, and it 's been developed with some great insight from its customers about what 's important to them. When asked them what the top 5 social and environmental issues they 're concerned about. Here 's what they said: It has already taken some steps on Sustainability journey already, and over the next few years Mobilink is making a commitment to actions in four key areas: 2.1 Focusing Sustainability from Environmental Perspective Mobilink is doing more for its customers with a better use of resources, contributing to a more sustainable future environment 2.1.1 Low carbon societies Mobilink products and services, such as video conferencing and collaboration technologies can help individuals and businesses cut their carbon footprint by reducing the need for travel and office space through smart working. Its carbon connections study established the potential for mobile technology to cut carbon emissions by 113 mega tonnes of CO2e by 2020 in Europe alone.2 Building
Many firms are learning that being environmentally friendly and sustainable has numerous benefits. (O.C Ferrell, Fraedrich, Ferrell, 2015). This could enable them to increase goodwill from various stakeholders and also save money in the long term. This will mean that they are being more efficient and less wasteful of resources, which will enable them to be more competitive by satisfying stakeholders. The CEO of
The Paris agreement pledges to reduce CO2 emissions, which causes global warming. While electricity is called green energy for the future, our history has been completely changed with unexpected inventions. This essay will follow the main article and deeply think about the solutions.
This company has implemented so many different methods for going green, therefore I will be only discussing two as follows; the first strategy is a slogan that is being used by the organization on a regular basis called by the name; Reduce, Reuse, Recycle. All the stores that the company has have taken the initiative to reduce the impact we as human beings create on the earth by reducing paper by going paper less, composting, using vegetable based inks etc. Reuse- this is done by reusing materials whenever it becomes possible. The company provides the use of reusable grocery bags to its customers, new stores are constructed with reclaimed wood and bricks and also the installation of rain water collection systems to reuse rain water for non-consumable purposes is being practiced. Recycle- this is done through the utilization of the delivery trucks which backhauls waste to regional facilities where it is turned into compost and donated to community gardens or stores. Other methods of recycling is done by replacing disposable batteries with rechargeable ones, using recycled paper with a high percentage of post-consumer waste
Several features of the firm, which have been fundamental to the company’s financial strength, are also instrumental in the company’s sustainability performance. Among
Internal and external engagement around our sustainability vision – Make sustainability a relevant part of every colleague’s role and responsibility; Engage consumers to encourage adoption to more environmentally responsible
The earth’s population is three times the normal level of sustainability. Earth’s resources are being used up fast. Recycling has become such a trending topic in our world today. Major companies are now getting involved in these actions too. One company that has
Organization will also present different ideas and discuss strategies focusing on green businesses for the future of “Going Green” by recycling, conserving energy and water, and using smart technology to implement the sustainable business practice solution for their own company. And as one united group, all members can achieve the same goal no matter what country they are from and contribute themselves to help the planet together throughout the event activities, presentations and special guest speakers that encourages feasible techniques among attendees.
Do you have systems in place for incorporating sustainability in decision-making? Is sustainability a criterion for purchasing decisions? Do you have a project gating system? Do you have a system to vet green marketing claims? Does sustainability factor into your acquisition due diligence process? Do you consider sustainability in your R&D and tech investments?
The business case for sustainability is to try and prove that while decreasing a company’s environmental impact, they are in turn increasing their social impact, as well as their profits. The goal of the business case for sustainability is to enhance profits, comply with regulations, avoid future litigation, reduce resource use, reduce the waste stream, reduce energy use, increase customer satisfaction, increase employee satisfaction, and the good will of the community. In the past, destroying and polluting may have been good for business and the profit bottom line. But today, businesses that are “going green,” can save producers money and also be popular with consumers. With the growing demand for 'green ' products, major new markets have been created in which eco-entrepreneurs are reaping the benefits. Companies known for proactive policies that support environmental regulations are often positively recognized by customers, employees, regulators, the media and others. Because of their
Mobilink employs nearly 8500 people across Pakistan and has served more than 38.2 million customers by April 2015. Its head office is located in Islamabad. Its current President and CEO is Jeffrey Hedberg.
Mobile technology is a major leader in information technology and provides opportunities for innovation, agility and flexibility in the workplace ("GOVERNMENT USE OF MOBILE TECHNOLOGY", 2012).
In the new global economy, sustainability has become a central issue for the corporate world. Sustainability is mostly understood as a one dimensional phenomenon that is in relation to environment but it is a three dimensional phenomenon consisting of environmental, social and economical dimensions. Reconciliation of environmental, social equity and economic demand; form the three important pillars of sustainability and are best described as 3 Es of sustainability. In the recent years there has been an increasing interest in the field of sustainability. The main aspects which run the field of sustainability are increasing demand for more responsible products and services, along with new scientific knowledge. Thus the field of sustainability is rapidly evolving. Companies are taking effective initiatives for making sustainability as part of their business system but are facing failures. These failures are due to three major deficiencies which are as follows:
Certainly, we are sure that you have heard the boiler plate language that this statement reflects the management and corporate values of our company. What is very different about the Greening Corporation is that we are a recycling company. Because of this, it is our business and our profits that are wrapped around the recycling and renewables business. For this reason, we realize that the planning for our company's future requires a strong commitment to the environmental movement and to the maximum reduction of our carbon footprint.
Embracing and encouraging Green IT improves the corporate image of the firm (Yudelson, 2009). This is an effective way to meet the sustainability demands of the customers and employees.
Take actions on climate change mitigation and adaptation, improving our environmental performance by engaging everyone in the company, our partners and our consumers, in the benefits of sustainable production and consumption.