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Theories In Action

Decent Essays

Name: Kelvin Mbeikya Date: 02/03/2016 COM 216-1001 COM 216 Assessment 1 1. List and thoroughly explain the four goals of theories. Reading the book titled “Communication Theories in Action” written by Juliana T. Wood, showed and explained four goals of theories which are: Description, Explanation, Prediction or Understanding, and Reform (p.32). Reading these four goals of theories lead into an insight of understanding as I realized they are the building blocks of theory. Description; According to Juliana, “Before we can figure out how something works, we must first describe it” (p.32). Looking closer into these words I found that description is the most important part of theory since it gives the direction and the meaning in the foundation …show more content…

Wood, showed and explained five criteria’s for evaluating theories listed as follows; Does it offer a full description and explanation it studies? Reading this book it made me understand that theories in communication are tested every time they are used as a means of evaluating them. To determine good theory it takes into account description and explanation says Juliana. Paying more attention on a phenomenon being researched is what researchers aim at through asking themselves a set of questions. For example, Juliana says, “To do so, we ask how well a theory answers a what question (What is it?) and the how or why question (How does it operate? Why does this happen?)”(p.39) Is it Testable? Reading the book of Communication Theories in Action puts more emphasis on the testing of a theory as the only way to make it stand out. People, either educated or not educated tend to give trust on things which are tested before they choose or decide using a particular thing. Now the same concept applies to theories. Juliana writes, “Testability asks whether the claims advanced by a theory can be investigated to determine their accuracy” (p.42). Reading these words justifies that a well testes theory is the one trusted when used in different …show more content…

According to my understanding, simplicity is the ability of the theory to be uncomplicated in the sense that it has to be flexible in terms of application. In the book of Communication theories in Action, Juliana writes the following: Among theorists it is widely believed that the best theory is the simplest one that is capable of describing, explaining, understanding, and perhaps predicting future events or instigating change.

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