Why the Fries Taste so Good

Decent Essays

Rhetorical Analysis
In the excerpt “Why the Fries Taste So Good” by Eric Schlosser, Schlosser deeply examines the process of one individual farmer and his process, not to mention takes it as far as going to the International Fragrance and Flavor facilities to see what truly does make the fries taste so good. He does a good job of hitting each individual appeal as a writer in order for us as readers to accept the information he’s handing out. Even in Ian Brailsford’s review of Schlosser’s excerpt, he finds little if any opposition whatsoever. At one point he even says, “By focusing on Ray Kroc’s empire McDonald’s – America’s biggest employer and real estate owner – Schlosser is covering well-travelled academic terrain” (Brailsford 118.) …show more content…

Then he moves onto the second step where he shares the competition factor of the industry and how improbable it is today to be a successful potato farmer unless you’re one of the big time producers and that typical farmers today are going through such hardships just to stay alive and produce (Schlosser 2.) Then, he examines the third and final tier of the information and that’s wrapping it all up into why the french fries really do taste so good. And he does that by establishing himself as a credible, firsthand source of information by placing himself in the facilities of the IFF and seeing up close and personal what the lab professors do to the product to make it the way it is. He even provides a physical description of how to get to one of the plants and what it looks like almost to reinforce the fact that he was there and received all of this information up close and personal (Schlosser 3.)
Schlosser really examined the depths of the french fry industry to a T and provided readers with just about all the information they wanted, if not more. He did it in a variety of ways, by intertwining the logical ingredient components and financial state of what it takes to be a financial farmer, as well as the pathetic appeal of introducing readers to a rags to riches story of a poor farm boy making it big by holding onto a small dream

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