Marilyn Helm Retailers is attempting to decide on a location for a new retail outlet. At the moment,the firm has three alternatives: stay where it is but enlarge the facility; locate along the main street innearby Newbury; or locate in a new shopping mall in Hyde Park. The company has selected the fourfactors listed in the following table as the basis for evaluation and has assigned weights as shown:Factor DescriptionHydeParkFactorWeightPresentNewburyLocation1Average community0.30406050incomeCommunity growthpotential20.15202080Availability of publictransportation0.20306050Labor availability, attitude,and cost40.35805050a) Based on the given information, the best location for Marilyn Helm Retailers is to open the newretail outlet inwith a total weighted score of3.

For deciding the best location for opening a retail outlet, the weighted score of each location has…

Answered: a) Based on the given information, the…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

Section: Chapter Questions

Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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Considering the following data:Location Alternatives(scored out of 100 pts each)Factors Weights A B CConvenience 0.15 86 85 78Parking Facilities 0.20 78 78 92Display Area 0.18 90 89 90Shopper Traffic 0.27 91 92 85Operating Costs 0.10 98 95 90Neighborhood 0.10 88 91 85a. Using the above factor ratings, calculate the composite score for each location.b. Determine which location alternative (A, B, or C) should be chosen on the basisof the maximum composite score.
Daniel Tracy, owner of Martin Manufacturing, must expand by building a new factory. The search for a location for this factory has been narrowed to four sites: A, B, C, or D. Thefollowing table shows the results thus far obtained by Tracy by using the factor-rating method to analyze the problem. The scale used for each factor scoring is I through 5. a) Which site should Tracy choose?b) If site D 's score for Energy costs increases from a 3 to a 5, do results change?c) If site A's Weather score is adj usted to a 4, what is the impact? What should Tracy do at this point?
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Accel Express, Inc., collected the following information on where to locate a warehouse (1 = poor, 10 = excellent): Location Score Location Factor Factor Weight A B Construction costs 10 8 5 Utilities available 10 7 7 Business services 10 4 7 Real estate cost 20 7 4 Quality of life 20 4 8 Transportation 30 7 6 a. Which location, A or B, should be chosen on the basis of the total weighted score?b. If the factors were weighted equally, would the choice change?
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Hyundai Motors is considering three sites- A, B, and C- at which to locate a factory to build its new-model automobile, the Hyundai Sport CJSO. The goal is to locate at a minimum-costsi te, where cost is measured by the annual fixed plus variable costs of production. Hyundai Motors has gathered the following data: The firm knows it will produce between 0 and 60,000 Sport Cl50s at the new plant each year, but, thus far, that is the extent of its knowledge about production plans.a) For what values of volume, V, of production, if any, is site C a recommended site?b) What volume indicates site A is optimal?c) Over what range of volume is site B optimal? Why?
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Hyundai Motors is considering three sites—A, B, and C—at which to locate a factory to build its new-model automobile, the Hyundai Sport C150. The goal is to locate at a minimum-cost site, where cost is measured by the annual fixed plus variable costs of production. Hyundai Motors has gathered the following data: Site Annualized Fixed Cost Variable Cost per Auto Produced A $10,000,000 $2,600 B $20,000,000 $1,900 C $30,000,000 $1,100 The firm knows it will produce between 0 and 60,000 Sport C150s at the new plant each year, but, thus far, that is the extent of its knowledge about production plans. a) The value of volume, V, of production above which site C is recommended = nothing Sport C150s (round your response up to the next whole number). b) The value of volume, V, of production below which site A is…
Pan American Refineries, headquartered in Houston, must decide among three sites for the construction of a new oilprocessing center. T he firm has selected the six fac tors listedbelow as a basis for evaluation and has assigned rating weights from I to 5 on each factor: Subhajit Chakraborty, the CEO, has rated each location for each factor on a 1- to I 00-point basis a) Which si te will be recommended based on total weighted scores?b) If location B's score for Proximity to port facilities was reset at 90, how would the result change?c) Wha t score would location B need on Proximity to port faci lities to change its ranking?
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a) Based on the given information, the best location for Marilyn Helm Retailers is to open the new retail outlet in with a total weighted score of