A consumer posted a favorable comment about Costco on Costco's own Youtube Channel. From Costco's perspective, the comment was what type of media? O Paid Owned The intersection of Paid and Earned O The intersection of Owned and Earned The intersection of singular and Owned

Principles of Microeconomics
7th Edition
ISBN:9781305156050
Author:N. Gregory Mankiw
Publisher:N. Gregory Mankiw
Chapter14: Firms In Competitive Markets
Section: Chapter Questions
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A consumer posted a favorable comment about Costco on Costco's own Youtube Channel. From Costco's perspective, the comment was
what type of media?
O Paid
O Owned
O The intersection of Paid and Earned
O The intersection of Owned and Eaned
O The intersection of singular and Owned
Transcribed Image Text:A consumer posted a favorable comment about Costco on Costco's own Youtube Channel. From Costco's perspective, the comment was what type of media? O Paid O Owned O The intersection of Paid and Earned O The intersection of Owned and Eaned O The intersection of singular and Owned
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