A pharmaceutical company is running a test comparing two forms of advertising for the same product one which involved a television campaign and the other a print campaign. Market sectors are randomly assigned to receive a particular form of advertising and product sales are recorded during the month following ad campaigns. Using the data provided test if there is a significant difference in product sales by method of advertisement. Use (alpha) a=0.05

Holt Mcdougal Larson Pre-algebra: Student Edition 2012
1st Edition
ISBN:9780547587776
Author:HOLT MCDOUGAL
Publisher:HOLT MCDOUGAL
Chapter2: Solving Equations
Section2.6: Solving Equations Using Multiplication Or Division
Problem 47E
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A pharmaceutical company is running a test comparing two forms of advertising for the same product one which involved a television campaign and the other a print campaign. Market sectors are randomly assigned to receive a particular form of advertising and product sales are recorded during the month following ad campaigns. Using the data provided test if there is a significant difference in product sales by method of advertisement. Use (alpha) a=0.05

Number of Markets
Mean Sales
SD
80
125
24.5
Television:
150
46.1
Print:
120
Transcribed Image Text:Number of Markets Mean Sales SD 80 125 24.5 Television: 150 46.1 Print: 120
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