An entrepreneur is designing a sub sandwich shop that would be located on campus. Define the CAs that you would like to see for the service (not the product) delivered at this location. Then specify some ECs that can be used for measurement of the service.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
Section: Chapter Questions
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An entrepreneur is designing a sub sandwich shop that would be located on campus. Define the CAs that you would like to see for the service (not the product) delivered at this location. Then specify some ECs that can be used for measurement of the service.

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