By inspiring the information below, can you Create BCG matrix QUESTION MARKS Which products orservices have the potential to become verylarge, in corporate hospital. For example,grow the fastest and have the highest because the market is very large, but youonly have a small market share. You mustSTARS Which products or servicesmargins in corporate hospital? Youneed to focus on this and invest in it. choose: will it be a dog or a star?DOGS Which products or services do notgrow or show a shrinkage and the market isCASH COWS Which products orservices generate a good turnover in a also no longer interesting, e.g., bystable way in corporate hospital? How competition? You must stop this in thecan you optimize the profit from this? corporate hospital.

The BCG matrix was founded by Bruce Henderson in 1968, it is also known as the Growthshare matrix.…

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Business

Management

By inspiring the information below, can you Create BCG matrix

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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Concept explainers

Organizational Strategy

Organizational strategy is an activity to achieve a long-term goal with effective planning and practice. In an organizational strategy, the company takes the initiative to prepare a strategic plan with the involvement of all levels of employees to ensure the proper functioning of a business. The organizational strategy depends on culture, staff involvement, values, and an organized system of an organization. In a marketing and sales company, there must be an organizational strategy to promote a brand effectively.

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By inspiring the information below, can you Create BCG matrix

QUESTION MARKS Which products or
services have the potential to become very
large, in corporate hospital. For example,
grow the fastest and have the highest because the market is very large, but you
only have a small market share. You must
STARS Which products or services
margins in corporate hospital? You
need to focus on this and invest in it. choose: will it be a dog or a star?
DOGS Which products or services do not
grow or show a shrinkage and the market is
CASH COWS Which products or
services generate a good turnover in a also no longer interesting, e.g., by
stable way in corporate hospital? How competition? You must stop this in the
can you optimize the profit from this? corporate hospital.

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