Critically evaluate the following four statements to prove or disprove them. Make use of one to two retail clothing brands to support your position. NOTE: Use no more than two retail clothing brands per statement. Different brands may be used for each statement. Brand consumption is used to mark social class boundaries.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Critically evaluate the following four statements to prove or disprove them. Make use of one to

two retail clothing brands to support your position.

NOTE: Use no more than two retail clothing brands per statement. Different brands may be used

for each statement.

Brand consumption is used to mark social class boundaries.

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