Death of a Product Porter’s Five Forces Model is an essential framework for understanding industries and market forces. Choose one of the categories listed here and analyze what happened to the market using Porter’s Five Forces: PDA and laptop computer On-demand movies and Blu-ray player Digital camera and Polaroid camera GPS device and a road atlas Digital books and printed books High-demand TV and radio

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
Section: Chapter Questions
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Death of a Product

Porter’s Five Forces Model is an essential framework for understanding industries and market forces. Choose one of the categories listed here and analyze what happened to the market using Porter’s Five Forces:

  • PDA and laptop computer
  • On-demand movies and Blu-ray player
  • Digital camera and Polaroid camera
  • GPS device and a road atlas
  • Digital books and printed books
  • High-demand TV and radio
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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing