direct sale without brick-and-and-and-mortaroma can be more costly, as retailers bear the responsibility for distributing the product to consumers. Explain?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
Problem 3DYMP
icon
Related questions
Question

direct sale without brick-and-and-and-mortaroma can be more costly, as retailers bear the responsibility for distributing the product to consumers. Explain?

Expert Solution
steps

Step by step

Solved in 2 steps

Blurred answer
Knowledge Booster
Post purchase process
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, operations-management and related others by exploring similar questions and additional content below.
Similar questions
Recommended textbooks for you
Marketing
Marketing
Marketing
ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing