For the situation, identify the two players and their possible choices, and construct a payoff matrix for their conflict. In an attempt to gain more viewers, Channel 86 and Channel 7 are each trying to decide whether to schedule a quiz show or a reality series in their 8:00 prime time slot. Market research indicates that if Channel 86 chooses a quiz show, it will gain 5% of the market if Channel 7 runs a quiz show and lose 8% if Channel 7 runs a reality series, while if Channel 86 chooses a reality series, it will gain 9% if Channel 7 runs a quiz show and lose 9% if Channel 7 runs a reality series. [Hint: Use Q and R for quiz show and reality series.]   Channel 7   Q                R Channel 86    Q R

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For the situation, identify the two players and their possible choices, and construct a payoff matrix for their conflict.

In an attempt to gain more viewers, Channel 86 and Channel 7 are each trying to decide whether to schedule a quiz show or a reality series in their 8:00 prime time slot. Market research indicates that if Channel 86 chooses a quiz show, it will gain 5% of the market if Channel 7 runs a quiz show and lose 8% if Channel 7 runs a reality series, while if Channel 86 chooses a reality series, it will gain 9% if Channel 7 runs a quiz show and lose 9% if Channel 7 runs a reality series. [Hint: Use Q and R for quiz show and reality series.]
  Channel 7
  Q                R
Channel 86 
 
Q
R
 
 %    %
 %    %
 

 

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