Give an example of a retailer that participates in an independent(conventional) supply chain and one involved in a vertical marketingsystem. Discuss the advantages and disadvantages of each.
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Give an example of a retailer that participates in an independent (conventional) supply chain and one involved in a vertical marketing system. Discuss the advantages and disadvantages of each. |
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- 1. What is the retailer's role as a member of the larger supply chain? 2. What are the different types of retail supply chains? 3. What is a vertical marketing channel? 4. What is the primary difference between a conventional marketing channel and a vertical marketing channel? 5. Why is collaboration so important in supply chains today?Supply Management integration focuses on separate teams working together to share information, knowledge and experience. What is the difference between functional and cross organizationalintegration?Explain how an efficient supply chain system can improve a retailer's product availability while decreasing inventory investment.
- Supply chain management involves suppliers, manufacturers, and warehousing, and ________. (Choose all that apply) A.Distribution Centers B.Customers C.Marketing D.AdvertisingName and describe the two functions in the flow of materials from supplier to consumer. Whatare the differences between physical supply and physical distribution?Compare the new supply chain concept with more conventional distribution networks Be particular about differences and similarities.