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A: Firms can capture sustainable competitive advantage by implementing value-creating strategies which ...
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A: Target market refers to those customers having similar traits and needs that a businesses wish to se...
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A: Consumer-based pricing is the third most prevalent method used by businesses to establish their pric...
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A: Our DiGi clients in Malaysia had the best experience while real time video on portable organisations...
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A: An infant industry is a concept used in marketing to describe a business that is still in its infanc...
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A: Market segmentation is a marketing term that relates to grouping prospective consumers into groups a...
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A: In international marketing, The term "Data System" refers to a system that is meant to collect and a...
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A: This segment is often more skeptical about the value of technology, and tends to adopt it only after...
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A: Lean management is a method of leading an organization that is based on the concept of continuous im...
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A: The differentiating factor is the point of difference in any product or services which is establishe...
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A: P&G is in the Externally Oriented Planning phase in the Strategic management as the company's po...
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A: About Nike - Nike, Inclusive is an American multinational corporation specialising in the design, de...
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Q: Answer the following comprehensively, 1. What are the Contemporary approaches of marketing? and expl...
A: Marketing refers to process of identification and fulfillment of consumer needs and wants. It is the...
Q: mentions short-term goals of a soap company that is just starting out
A: Short term goals are the goals that any brand wishes to achieve over a small period of time.
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A: Social Media It refers to online services which emphasize interaction, community-based insight, enga...
Q: Define Specialty retailers?
A: Retail shop is a brick-and-mortar shop where customer comes due to his convenience and contacts or t...
Q: NOTE: NOTE: Internal or Micro-environment are the following: • Internal customers/channel partners/p...
A: Micro Environment analysis is the analysis of different factors which constitute the Micro Environme...
Q: Cite 3 examples of chunking, rehearsal and recirculation applied in Marketing and explain how these ...
A: Chunking: By giving bits of information that chunk together into smaller bits, marketers can boost t...
Q: what is the importance of customer service in a retail business
A: Every business main aim is to gain profit and to increase their sales but its enough . Customer serv...
Mention the short-term objectives of a start-up soap company (as examples...)
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- Personal Growth Proposal Instructions There is no format for this requirement. Some things you might consider are: 1. Do you have a clear idea of your future self? 2. If not, what kind of things are you interested in? 3. Do you have any experiences that interest you? 4. What experiences have convinced you about what you absolutely do not what to do?In Class, 10–25 Minutes for Teams As an employee of abusiness consulting firm that specializes in helping people who want to start small businesses, you have been assigned a client who is interested in introducing a new concept in health clubs—one that offers its customersboth the usual exercise and weight-training opportunities and certain related types of medical assistance, such as physical therapy, a weight-loss physician, and basic diagnostic testing. As you begin thinking about the potential for success for this client, you realize that developing a marketing plan is going to be essential. Take a role-playing approach to present your argument to the client as to why he or she needs to spend the money onyour services to create a formal marketing plan23.Suppose you are the IT director for a hospital.You have a small crew that helps the medical andadministrative staffs with their computers andapplications, but when a new system must bedeveloped, you must hire IT professionals. Howwould you conduct your search for reliable ISdevelopers? Whom would you contact, and whatquestions would you ask?
- Due to Covid-19 many organizations worked hard to continue serving the same clients by offering the same product or service, maintaining market share, and sustaining the organization's current business operations, these organizations followed a ________ strategy. stability turnaround renewal growth retrenchmentV1 Analyze a selected company, its operations, and its associated industry and evaluate these areas for development of a business plan for growth to increase revenues by 10% over the next five years with ethical financial practices. 1. Recommend three or more well-defined improvements to corporate governance over the internal controls supported with examples of how the recommendations would impact the company's financial statements. The recommendations could be for improvement of sales, justification of opening different markets, or enhancement of current operations.The board of directors of an organization considers that incentives for senior management are important to accomplish the business's objectives. The board of directors decides whether to give bonuses depending on the value of the company's stock at the end of each fiscal year. Bonuses will be paid in the form of stock, which managers may keep or sell on the open market. What are the ramifications of instituting such a rewards system?
- 5. A cosmetic company has been seriously devastated by a critical situation that is negatively affecting its financial gains, reputation and operation. What policy should be applied to handle the situation? * A. crisis management plan B. communication strategy plan C. financial plan D. All of the above statements E. None of the above statementsFirm size, industry competition, CEO power and discretion and the level of stress a a CEO's job entails are factors in determining what? Select one: a. How large a board of directors an organization must have b. Whether an organization can function internationally c. A CEO's compensation package d. Employees' level of job satisfaction and overall feeling of internal support of their supervisorsThe Reflective Project The first part of this course has been about the development of your professional and academic self. This essay – “What Business Are We In?” – asks you to identify why this question is so important. Content and Structure Please discuss “Why what business are we in is so important?” by choosing one of the options below and consider how they might answer if they were properly marketing oriented. For example, a fast food retailer might be in the business of satisfying hunger quickly, cheaply and conveniently. a) A fast food retailer b) A national airline c) A car manufacturer d) A hairdresser Your essay should focus on the organisation’s attention on the customer’s problem that it is trying to solve rather than on the product as such. This is more likely to lead to a creative and flexible approach to designing a marketing mix and a marketing offering that the customer appreciates and is less likely to lead to a situation where the organisation is left behind by…
- d. How can a firm manage negative publicity or a crisis situation effectively?17- Which statement is not true regarding planning? a. Plan is always prepared only by the top level managers b. All managers continuously make plans c. Planning is the primary function of management d. Failing to plan is planning to fail(1) Why is it important to identify critical risks andproblems in a business plan? (2) Many expertssuggest that you write the business plan yourself,rather than hiring a consultant to write it for you. Whyis this a good idea?