Merrythought is a business that makes teddy bears, located in Ironbridge, Shropshire, in the United Kingdom. The business was founded years ago by Gordon Holmes. It is a private limited company, still owned by the Holmes family and is currently run by Gordon Holmes’s great-granddaughter Sarah Holmes.The business has approximately 25 employees and does all its manufacturing in England. It makes a large number of different styles of teddy bears, ranging from “traditional British bears, to special occasion bears and various “ novelty’ bears Identify and define the type of business the Holmes family is conducting. Justify your answer List its advantages and disadvantages.

Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter23: Managing Vertical Relationships
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Merrythought is a business that makes teddy bears, located in Ironbridge, Shropshire, in the United Kingdom. The business was founded years ago by Gordon Holmes. It is a private limited company, still owned by the Holmes family and is currently run by Gordon Holmes’s great-granddaughter Sarah Holmes.
The business has approximately 25 employees and does all its manufacturing in England. It makes a large number of different styles of teddy bears, ranging from “traditional British bears, to special occasion bears and various “ novelty’ bears

  1. Identify and define the type of business the Holmes family is conducting. Justify your answer
  2. List its advantages and disadvantages.
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