On Monday evenings in April 2015, each episode of WWE Entertainment was typically watched by 3.8 million viewers, while each episode of American Dad was typically watched by 1.5 million viewers.† Your marketing services firm has been hired to promote Gauss Jordan sneakers by buying at least 30 commercial spots during episodes of WWE Entertainment and American Dad. You have been quoted a price of $4,000 per spot for WWE Entertainment and $1,000 per spot for American Dad. Gauss Jordan, Inc.'s advertising budget for TV commercials is $130,000, and it would like at least 75% of the total number of spots to appear on WWE Entertainment. How many spots should you purchase on each show to maximize exposure? HINT [Calculate exposure as Number of ads ✕ Number of viewers.] (If an answer does not exist, enter DNE.) WWE ______ Spots American Dad _______ spots
On Monday evenings in April 2015, each episode of WWE Entertainment was typically watched by 3.8 million viewers, while each episode of American Dad was typically watched by 1.5 million viewers.† Your marketing services firm has been hired to promote Gauss Jordan sneakers by buying at least 30 commercial spots during episodes of WWE Entertainment and American Dad. You have been quoted a price of $4,000 per spot for WWE Entertainment and $1,000 per spot for American Dad. Gauss Jordan, Inc.'s advertising budget for TV commercials is $130,000, and it would like at least 75% of the total number of spots to appear on WWE Entertainment. How many spots should you purchase on each show to maximize exposure? HINT [Calculate exposure as Number of ads ✕ Number of viewers.] (If an answer does not exist, enter DNE.) WWE ______ Spots American Dad _______ spots
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter11: Simulation Models
Section: Chapter Questions
Problem 54P
Related questions
Question
On Monday evenings in April 2015, each episode of WWE Entertainment was typically watched by 3.8 million viewers, while each episode of American Dad was typically watched by 1.5 million viewers.† Your marketing services firm has been hired to promote Gauss Jordan sneakers by buying at least 30 commercial spots during episodes of WWE Entertainment and American Dad. You have been quoted a price of $4,000 per spot for WWE Entertainment and $1,000 per spot for American Dad. Gauss Jordan, Inc.'s advertising budget for TV commercials is $130,000, and it would like at least 75% of the total number of spots to appear on WWE Entertainment. How many spots should you purchase on each show to maximize exposure? HINT [Calculate exposure as Number of ads ✕ Number of viewers.] (If an answer does not exist, enter DNE.)
WWE ______ Spots
American Dad _______ spots
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution!
Trending now
This is a popular solution!
Step by step
Solved in 2 steps with 4 images
Recommended textbooks for you
Practical Management Science
Operations Management
ISBN:
9781337406659
Author:
WINSTON, Wayne L.
Publisher:
Cengage,
Purchasing and Supply Chain Management
Operations Management
ISBN:
9781285869681
Author:
Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:
Cengage Learning
Practical Management Science
Operations Management
ISBN:
9781337406659
Author:
WINSTON, Wayne L.
Publisher:
Cengage,
Purchasing and Supply Chain Management
Operations Management
ISBN:
9781285869681
Author:
Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:
Cengage Learning