should a company promote the products with the greatest sales prices, greatest gross profit margin or greatest gross profit margin percentage?

Principles of Accounting Volume 2
19th Edition
ISBN:9781947172609
Author:OpenStax
Publisher:OpenStax
Chapter3: Cost-volume-profit Analysis
Section: Chapter Questions
Problem 5Q: What is meant by a products contribution margin ratio and how is this ratio useful in planning...
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should a company promote the products with the greatest sales prices, greatest gross profit margin or greatest gross profit margin percentage?

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