Suppose you are launching a new product(Medicine), generic name is Pentoprazole. What are the marketing strategy, advertisement techniques or how you can market your product? Please answer at your own words.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter18: Personal Selling And Sales Promotion
Section18.2: Mistine’s Mystique: Great Promotional Strategies
Problem 2C
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Suppose you are launching a new product(Medicine), generic name is Pentoprazole. What are the marketing strategy, advertisement techniques or how you can market your product?  Please answer at your own words. 

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