Target Costing and Pricing Sid’s Skins makes a variety of covers for electronic organizers and portable music players. The company’s designers have discovered a market for a new clear plastic covering with college logos for a popular music player. Market research indicates that a cover like this would sell well in the market priced at $21. Sid desires an operating profi t of 20 percent of costs. Required :What is the highest acceptable manufacturing cost for which Sid’s would be willing to produce the cover?

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