The company ‘’Allo’’ is a Smartphone manufacturer. Explain how ‘’Allo’’ can use its internal databases and marketing intelligence to get important and useful insights about customers and the market.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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The company ‘’Allo’’ is a Smartphone manufacturer. Explain how ‘’Allo’’ can use its internal databases and marketing intelligence to get important and useful insights about customers and the market.

 

Question 4:(your answer should be approximately 1 page long)
The company "Allo" is a Smartphone manufacturer. Explain how "Allo" can use its
internal databases and marketing intelligence to get important and useful insights about
customers and the market.
Transcribed Image Text:Question 4:(your answer should be approximately 1 page long) The company "Allo" is a Smartphone manufacturer. Explain how "Allo" can use its internal databases and marketing intelligence to get important and useful insights about customers and the market.
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