The following are methods for advertising agency compensation EXCEPT a. Fixed contract fees b. Cost-Plus agreement c. Commission from media d. Percentage charges
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The following are methods for advertising agency compensation EXCEPT
Fixed contract fees
Cost-Plus agreement
Commission from media
Percentage charges
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- The Pizza PuzzleTopic: Deceptive AdvertisingCharacters: George Hansen, General Manager, Augusta Marigold Inn, Subsidiaryof Hospitality Enterprises,Sharon Coombs, Food Services Manager, Augusta Marigold Inn George Hansen is General Manager for the Marigold Inn in Augusta, Georgia. SharonCoombs is Restaurant and Food Services Manager for the Inn. She reports to George. Two years ago, Sharon noticed a decline in room service business, the highest margin portion of her operation. This decline coincided with an increase in the national sales of pizza delivery and carryout firms as well as an increase in the number of empty pizza boxes from these firms being left in guest rooms in the Inn. Her immediate response was to install a pizza oven in the kitchen and offer room service pizza to guests. The effort met with modest success, though it was well below her expectations. Questionnaires completed by departing guests revealed a problem of product quality. Focusing on this problem, Sharon…26 Which of the following is TRUE regarding the customer rights?* A. Ensure the transaction, service or products shariah approved activity B. Right to fulfilment of a valid contract C. The equity participant D. Right to fair treatmentEthics Many salespeople, especially those that sell financial products such as life insurance or annuities, earn their salary or a portion of their salary based on the product(s) they convince you to purchase. In addition, buyers are often uneducated about how thesellers make their money and about the product(s)themselves. What are the ethical obligations the sellerhas toward the buyer? Should the salesperson disclosehow he or she earns his or her money? Is it ethical for asalesperson to try to sell the buyer a product that provides a higher commission for the salesperson? Whatresponsibility does the buyer have in such situations
- Scenario: Sarah owns a coffee shop in Brantford, Ontario. Bob receives a personalized email from the coffee shop. The email suggests that Bob visit soon to get 10% savings on new types of cookies and cakes. Bob says this email is an example of advertising. Is Bob correct?escribe some of the ways that Discovery’s acquisition of Scripps will create new advertising opportunities.1. A ________ is a small percentage or fixed amount of a health care fee that many employees are required to pay. A. Co-op payment B. Co-percentage C. Co-payment D. None of these 2. A "right-to-revise" policy: A. Is a legal requirement B. Means an employee can quit at any time C. Means a company can terminate an employee at any time D. Preserves a company's right to update its policies 3. When asked to sign a performance evaluation: A. Sign the document, even if you don't agree with its contents B. Sign the document, even if you don't agree with its contents, but include an emotional written response C. Sign the document, even if you don't agree with its contents, but include factual evidence supporting your concerns D. Do not sign the document if you disagree with its contents
- 1a. In what areas of business are there consumer protection statutes? 1b. Explain the regulation of advertising. What are the rules for product labeling? 1c. Describe the rights of consumers with respect to credit cards, payments, collection, credit reporting, extension, and credit standing. 1d.What is the Fair Credit Reporting Act?An insurer that writes coverage sends out circulars to potential insureds stating their leading competitor is undergoing a method conduct examination by the department of insurance and that their competitor will probably lose it’s license due to the examination report. The insurer may be guilty ofA. SlanderB. Felonious assaultC. DefamationD. Improper solicitation1. Under federal anti-trust law, it is illegal for a group of consumers to attempt to boycott a certain chain of retail stores. A. True B. False
- a. There are different views on advertising activities by the two schools (SCP and Chicago) on corporate action in terms of advertising, please provide an explanation of these differences and which view is the best? b. why it became an agreement between the 2 schools (SCP and Chicago) to become NEIO?TRUE OR FALSE. Write True if the statement is true. Otherwise, write false.1. Business advertisement is a valid offer.2. Deaf-mutes have no capacity to give consent.3. Fraud voids a contract.4. If B gives his consent due to A’s threat of exposing his marital affairs, there will be nocontract because consent is vitiated.5 Exaggerations in trade are not fraudulentBritish American Tobacco's vaping sales boom - but shares hit after buyback disappointmentaccreditation British American Tobacco's shares took a hit on Thursday after the company released its results and failed to announce renewed plans to buy back shares. BAT - whose brands include Dunhill, Peter Stuyvesant, Rothmans and Pall Mall – reported a 4% increase in its operating profits, but a decline of 1.3% in its diluted headline earnings per share for the year to end-December. This was primarily due to the impairment of its Russian and Belarusian businesses as well as restructuring charges and litigation. The company is still in negotiations to sell its Russian business, and hopes to seal the deal before the end of the year. It didn't want to give details about the prospective buyer. BAT's revenue increased by almost 8% to £27.7 billion. Revenue from its vaping and heated tobacco business grew by more than 40% to £2.8 billion.Brands like Vuse (+44%), glo (+27%) and Velo (+46%) saw strong…