The following table shows the performance criteria, weights, and scores (1 = worst, 10 = best) for a newproduct: a thermal storage air conditioner. If management wants to introduce just one new product andthe highest total score of any of the other product ideas is 800, should the firm pursue making the airconditioner?Performance Criterion Weight (A) Score (B) Weighted Score (A : B)Market potential 30 8 240Unit profit margin 20 10 200Operations compatibility 20 6 120Competitive advantage 15 10 150Investment requirement 10 2 20Project risk 5 4 20Weighted score = 750
The following table shows the performance criteria, weights, and scores (1 = worst, 10 = best) for a newproduct: a thermal storage air conditioner. If management wants to introduce just one new product andthe highest total score of any of the other product ideas is 800, should the firm pursue making the airconditioner?Performance Criterion Weight (A) Score (B) Weighted Score (A : B)Market potential 30 8 240Unit profit margin 20 10 200Operations compatibility 20 6 120Competitive advantage 15 10 150Investment requirement 10 2 20Project risk 5 4 20Weighted score = 750
Elements Of Electromagnetics
7th Edition
ISBN:9780190698614
Author:Sadiku, Matthew N. O.
Publisher:Sadiku, Matthew N. O.
ChapterMA: Math Assessment
Section: Chapter Questions
Problem 1.1MA
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The following table shows the performance criteria, weights, and scores (1 = worst, 10 = best) for a new
product: a thermal storage air conditioner. If management wants to introduce just one new product and
the highest total score of any of the other product ideas is 800, should the firm pursue making the air
conditioner?
Performance Criterion Weight (A) Score (B) Weighted Score (A : B)
Market potential 30 8 240
Unit profit margin 20 10 200
Operations compatibility 20 6 120
Competitive advantage 15 10 150
Investment requirement 10 2 20
Project risk 5 4 20
Weighted score = 750
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