What are the various tools of prospecting in personal selling process.

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Q: What metrics can help analyze the economic environment of a country?

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A: Market segmentation is the process of dividing the market into segments, groups or subgroups which…

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A:

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Q: Describe how Porter's model of competitive forces is affected by the Internet and information…

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Q: Explain the difference between a product mix’s breadth and a product line’s depth.

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Q: use the resource based view (RBV) to conduct an internal analysis for Comair.

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Buying

Buying is the activity that involves acquiring something of value in exchange for an asset. The acquisition could be goods or/and services. During the buying process, the exchange of value takes place between two or more parties. For instance, if you are offered a present from your relative, it can not be termed “buying” as value exchange is only from one side. Therefore, any form of gifting is not considered buying. The most common medium of exchange to facilitate buying is currency.