What do copyright and patents protect? What are the periods for which ownership of copyrights or patents subsist? In what circumstances can a person use copyright material without the consent of the owner? What are the two types of patents and why would a person apply for one or other of the patent types?
What do copyright and patents protect? What are the periods for which ownership of copyrights or patents subsist? In what circumstances can a person use copyright material without the consent of the owner? What are the two types of patents and why would a person apply for one or other of the patent types?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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What do copyright and patents protect? What are the periods for which ownership of copyrights or patents subsist? In what circumstances can a person use copyright material without the consent of the owner? What are the two types of patents and why would a person apply for one or other of the patent types?
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