What is your experience as a customer or consumer regarding the three buying situations: straight rebuy, modified rebuy, and new buy? And how did the buying situation pertain to your experience as a customer or consumer?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter1: An Overview Of Strategic Marketing
Section: Chapter Questions
Problem 2DYMP
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What is your experience as a customer or consumer regarding the three buying situations: straight rebuy, modified rebuy, and new buy? And how did the buying situation pertain to your experience as a customer or consumer?

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In my experience how these three buying situation straight rebuy, modified rebuy, new buy works for me as a customer while I am going for the purchase can be explained with a small instance like

Buying situation Product
Straight Rebuy Mik or bread
Modified Rebuy Clothes
New buy Car
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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing