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- Research and Development: Risk Aversion and Performance Measurement When theeconomic outlook becomes uncertain, some managers look to cut costs in research and developmentto provide a short-term boost to profits. The problem with this strategy is that it reduces the opportunities for new products and product improvements in the coming years, which are necessary forthe long-term competitiveness of the firm. As Intel chair Craig Barrett says, “You cut off your futureif you do not invest.”Required1. What role does risk aversion play in determining the amount to invest in research and developmenton an ongoing basis? How might a firm manage risk aversion so as to continue the desired level ofspending on research and development?2. What type of strategic business unit would you choose to evaluate the performance of the research anddevelopment department? Explain your choice brieflyI. To make goal setting effective and worthwhile, the goals should be specific, objective and verifiable. II. In conservative strategy, credit sales decrease, collection rate increase, AR balance decrease, bad debts decrease and collection expense decrease.III. The indispensable 5Cs of credit shall be followed in credit policy. What statement(s) is/are true? A. I, II, III B. I, II C. I, III D. II, III E. Only I F. Only II G. Only III H. None1. What is the current business level strategy that AdRoll uses? Is this the appropriate strategy? If not, what would you recommend? What other strategies are they using? For example, what types of functional (finance, marketing, management/HR, etc.) strategies are they using? Can you recommend any changes to help the organization? 2. Does AdRoll have a competitive advantage? If so, what is the competitive advantage? Is the competitive advantage a sustainable competitive advantage? Why? If not, why? Strategies & Competitive Advantage AdRoll’s business level strategy was overall low-cost leadership. Before AdRoll was founded, retarget-ing advertisements were primarily used by wealthy customers. AdRoll expanded their target market to include small businesses, retailers, and Fortune500 companies. Furthermore, AdRoll had a heavy emphasis on customer service. The company always made itself available to its customers to gain a com-petitive advantage through ease of use.…
- A) Whats the marketing plan using the marketing mix 4ps to enhance apple growth and market share?? B) the market plan will be medium term from 2020 to 2023Select a public company of interest. Using the company's 2018 annualreport, create three strategic financial objectives for 2019. For eachobjective, specify a strategic goal or target. The goals should beconsistent with the company's 2018 financial performance.2. Netflix’s strategy of moving to online video downloads has beenwidely discussed in a number of articles that can be found online.What are the basic objectives of Netflix’s strategy now? What aresome of the major assumptions underlying the strategy? Given whatyou know about discovery -driven planning, do these assumptionsseem reasonable? 3. Explain the role of automated decision systems in businessapplications? 4. How does knowledge management support decision making? Identifyproducts or systems on the Web that help organizations accomplishknowledge management.1. Companies that can retain _______________by satisfying them better than the competitors will be more ______________ in the long run: a. More customers, profitable b. Fewer customers, unprofitable c. More customer base, unprofitable d. More customers, stable 2. The marketing environment where firms compete is not: a. Ever changing b. Dynamic c. Fast changing d. Static 3. Marketing objectives can best be described as: a. How the company utilizes it resources b. The amount of profit the company wants to achieve over a given period c. The end results or outcomes that a company is looking to achieve within a given timeframe d. The tactics that the company utilize
- Each question should require no more than a 1 to 2 paragraph response: 1) Apple's ESG incentive focuses primarily on the bonus. In thinking about the (a) typical size of the bonus relative to total chief executive compensation and (b) taking into account the size of the ESQ "modifier" Apple will use (based on ESG performance), do you consider the incentive to achieve ESG goals to be too small, too large, or just about right? Explain 2) In looking at the ESG incentive at Starbucks, is it about the same, stronger, or weaker than what Apple will use? Explain. Given Starbucks business strategy and its stakeholders, would it make sense for Starbucks to use the same, stronger, or weaker ESG incentives, especially in the diversity and inclusion area, compared to Apple? 3) Do you have any suggestions for either or both companies that might make their ESG incentives more effective?A SWOT analysis is used to a. Analyse the SBU's b. Determine weakness and strength of the CEO c. Find causes of failure in the business d. Analyse the marketing environment to find attractive market segments It is winter time and Tom is bare back as he shivers because of the cold temperature. He wished he had shirt so he could stop shivering as the shivers make him feel like he is dying. This scenario is an example of a _______. a. Demand b. Wish c. Want d. Need Marie, the marketing supervisor at Chin’s Retail Ltd. has been directed to study the demographic, economic, natural, technological, political, and cultural factors that are larger societal forces affecting the company. Marie has been advised to study the ______________. a. the global environment b. the microenvironment c. the macroenvironment d. the internal environmentManagerial Accounting Contrastedto Financial AccountingManagerial accounting supports the internal planning (future-oriented) decisionsmade by management. Financial accounting has more of a scorekeeping, historicalorientation, although data produced by the financial accounting process form some ofthe foundation on which plans are based. Planning is a key part of the managementLO 1Explain the management planning andcontrol cycle.1. What does it mean to state that there are different costs for different purposes? QWhat DoesIt Mean?A n s w e r o np a g e 4 8 6mar2529X_ch12_458-503.indd 459 26/11/12 2:05 PM460 Part 2 Managerial Accountingprocess; and although there are many descriptions of that process, a generally acceptable definition would include reference to the process of planning, organizing,and controlling an entity’s activities so that the organization can achieve its desiredoutcomes. A general model of the process looks like this:Implement PlansDecision Making Decision…
- Recommend how you will monitor and control the cost focus strategy in Langston Roach Industries, Trinidad and Tobago. This can include performance reviews, budget analysis and reporting, etc. A complete answer will give insight on the cost focus stretgy, a definition of strategic control and how they plan to move foward with monitoring and controlling this strategy in the business.Which criterion for the following objective is not met? Acme Global will increase sales by 20%. A. specific B. single result C. measurable D. target dateThe concept of "Triple Bottom Line" (TBL) incorporates: a) Profit, People, Planet b) Profit, Plan, Process c) People, Planet, Process d) Profit, Product, Promotion e) None of the above