Why is brand extension important for a company?

Q: What do you think are the possible brand associations of the hugely popular Harry Potter series by…

A: Branding is the use of various brand attributes to distinguish the firm from other competitors in…

Q: Is it possible to continually extend a brand to increase the life cycle of a product?

A: Product life cycle is the course of life of a product. It begins when a product is introduced in the…

Q: why is branding so important to a company and whats its benefit to a company?

A: Branding is the process or action of promoting the particular company or a product through…

Q: What is brand? Discuss some of the brands?

A: A brand is a title or name given to a product. It separates a product from similar other products.

Q: How do brands help customers in product selection? How do brands help companies introduce new…

A: A brand is a name, symbol, design, a word or sentence that distinguishes a product from the…

Q: describe the four major factors that contribute toward brand equity. What issues must be considered…

A: A brand name increases the loyalty of the customers towards the product. Companies spend a lot of…

Q: How can the three levels of the product be differentiated from one another? Give examples of each…

A: The levels of the product are classified as the levels on the basis of the functionality of the…

Q: What are the advantages and disadvantages of brand extension?

A: Brand extension can be defined as the establishment of the name of the brand in the new product…

Q: When does a brand extension occur?

A: New product development process is when the company will create new products for the existing or new…

Q: What is the reason for a product failure?

A: Product Marketing- It is the procedure of coming up with a product for the marketplace. Product…

Q: difference between brand identity and brand position?

A: Brand equity is the perceived value of a business or its product based on the reputation among…

Q: What is Manufacturer brands?

A: Branding is a marketing topic where unique position is created in the market. Branding is very…

Q: What different strategies do firms use to extend the life cycles of their products throughout the…

A: The product life cycle gives the marketers an understanding of the stages of the product through…

Q: Give two examples of popular products with very clear benefits.

A: There are a lot of products but we need to know the exact benefits that we can get from it. What are…

Q: How do brands help companies introduce new products?

A: A brand can be denoted as a name, symbol, design, word, or sentence that differentiates a product…

Q: What are the characteristics of an effective brand name?

A: A brand name helps companies to create recognition and customer loyalty for them. Companies spend a…

Q: Why companies that manufacture private brands also produce their own manufacturer brands?

A: A manufacturer can be denoted as the person or an institution who is involved in the activity of…

Q: How does branding benefit consumers and marketers?

A: When an organization creates a name, design or a symbol that can be recognized a belonging of that…

Q: How branding helps a firm to introduce a new product that carries a familiar brand?

A: By limiting branding to its aesthetic component: visual identity, it was misunderstood. Some people,…

Q: Pretend that your entrepreneurial venture has been making and selling one product for the past five…

A: Brand extension can be defined as a method used by a company if it wants to introduce a new category…

Q: What are the advantages of individual branding?

A: Individual branding is also a type of marketing strategy where a particular product of the company…

Q: Describe the concept of brand equity. Think of a company (besides NIKE and coca-cola) that has…

A: Below mentioned are the various reasons why understanding consumer perception is important: 1.…

Q: What are the elements of brand? Explain them

A: A brand is described by the different tangible elements that create and formulate a visual,…

Q: What is the difference between manufacturer brands and store brands? Between family branding and…

A: A brand includes a name, symbol, term, and other characteristics that make a brand's product or…

Q: Could you please explain the brand portfolio by using the Coca-Cola company as an example?

A: The Brand Portfolio is an umbrella term that describes how all of a company's brands or brand lines…

Q: Why brand loyalty is a valued element of brand equity?

A: Brand Equity: Brand equity refers to the value premium that a corporation generates from a product…

Q: How do brands help customers in product selection?

A: A particular brand is a name, symbol, design or any word which distinguish the product from the…

Q: how are products managed during the different stagesof the product life cycle?

A: The product life cycle refers to the period a product stays in the market. It defines the different…

Q: Outline any three (3) of the roles that brands typically play in a brand portfolio and further, as…

A: The term "brand portfolio" refers to the umbrella under which all of a company's brands or brand…

Q: what is brand equity? identify and explain the major elements of brand equity

A: Concept Introduction Brand equity is the worth of having a recognizable and well-recognized brand as…

Q: Why a firm does not want a brand name to become a generic term?

A: The brand is the name through which the firm gets a unique identity and it is used to create a…

Q: Understand why some products succeed and others fail

A: Product failure is a demotivating factor for many factors as marketers make a lot of effort to…

Q: What are the characteristics of brand extension?

A: Brand extension comes under marketing strategies where the organization introduces new product or…

Q: What is private brands?

A: An answer is that a private brand is a product developed for and sold under the name of a certain…

Q: Why do products have to be deleted from a product mix?

A: Product Mix refers to the total number of product lines that a company offers to its customers. In…