Demographics of Australia

Table of Contents Executive summary 1 Company objective 2 Market Overview 2 Market category 2 Market size 3 Market Potential 3 Market Structure 4 Trends 4 Demographic 4 Culture 4 Economic 4 Natural 5 Technological 5 Social 5 Political 6 Competitor 6 Factors influence on consumer behaviour 6 Segmentation 7 Internal analysis 8 Product 8 Price 9 Promotion 9 Place 10 SWOT Analysis 10 Strength 10

Multiculturalism is one of Australia’s most recognizable features around the world. The history of Australia is a changing and complex history of immigration, which supports the economic construction and social development of the country. Correspondingly, cultural differences and ethnic conflicts also plague the development process throughout Australia. Freedom and human rights are the basic criteria for the success of a multicultural society, which promotes the establishment of values of personal

people live on the eastern coast is mainly due to the geography of Australia. The entire country of Australia is a continent and is the only country in the continent. The eastern coast is the most fertile part of Australia which makes the land easier to live on. The majority of Australia is unpopulated, desert, harsh land. This part of Australia which covers most of the country is called the outback. Because of the geography of Australia our advertising and shipping will be cheaper because our products

Australia and Japan are both stable and large countries. Australia a much larger nation with 2.97 million square miles of land and a population of 24.13 million. Its located within the Indian sea just south of Asia. Japan in comparison is smaller yet larger with a population of 127 million with the size of 145,932 square miles. Japan is east of Asia just of the coast in the Pacific Ocean. Both nations share similarities for example their population pyramids are cups, the life quality of life is

is 100% privately owned and operated company. It has been in operation since 1998 and has over 10 years experience in the coffee manufacturing market. The Coffee Company provides fresh roasted coffee to over 1000 food service customers across Australia and its retail products are available in leading Australian retailers. The Coffee Company plant is based in Moorabbin and uses market leading production methods to deliver consistent quality and flavour. The Coffee Company has sales offices in

The airline industry has long attempted to segment the air travel market in order to effectively target its constituents. The classic airline model consists of First Class, Business Class and Economy, and the demographics that make up the classes have both similarities and differences to the other classes. For instance there may be similarities between business class travellers on a particular flight, but they will not all be travelling for the same reason. An almost-universal characteristic of air

important items to know before visiting Australia. We will discuss Australia’s background, demographics, customs and courtesies, means of exchange, lifestyle and society. We hope that the information provided will aid you in your adventure through the land down under. Background To begin, you should know some facts and a brief history of the country. Australia is the world’s 6th largest country by total area. Prior to colonization by Great Britain, Australia had been inhabited by an indigenous

segregated into four key demographics for analysis: national, state, youth and mature. Each of these four demographics feature varying trends and are consistently affected by different factors of the labour market. Causes of Unemployment The trend in unemployment within the Australian economy has swayed significantly in the past 30 years. As of current, the national unemployment rate has been established at 5.8%, after an unexpected downturn from 6% in February of 2016 (“Australia Unemployment Rate |

with focus on the impact of the sports industry and how the various socio-cultural and economic factors can attribute towards the success or the failure of this industry. The report would try to find out the impact that the changing lifestyle in Australia and particularly in the region of Queensland is having on the over-all development of the Sports Industry. Has the change in lifestyle meant an awareness which is driving people to be more active, thus creating a booming industry? More importantly

1.0 INTRODUCTION The recently commissioned Business Brief Report identified the issue of Australia’s ageing population and its subsequent impact on the volunteering sector (Volunteering Australia, 2012). The brief placed particular focus on the problem with reference to the business and operations of the Green Frog Nursery. As detailed in the brief, the succession of the Green Frog Nursery is dependent on the progressive replacement of its current core team of volunteers with younger, equally enthusiastic