Internationalization

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    The genealogy or origin of neoliberal globalization began in the second half of the 20th century. Neoliberalism came into existence as form of government in many countries around the world. Neoliberalism is essentially a reassertion of class power where the rich become richer and with the removal of bureaucratic and state hurdles one is able to facilitate and strengthen the deregulation of capitalism. To the individual, neoliberalism implies that rationality, individuality, and self-interest guide

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    How far is the world still not homogenous? How does this influence the decisions made by multinational companies? Introduction The competitive advantage of every multinational company is determined with their ability to coordinate information and critical resources that spread across numerous geographical locations. However, the world population is diverse and it is increasingly getting hard to find a homogenous society (Matsumoto 1995). A homogenous society is the one most of its individuals

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    In modern world, the economy of the chief conductors of trans-nationalization processes are large production marketing associations — multinational corporations, which have a great influence on the process of world economic communications at the beginning of the 21st century. In parallel and together with them, transnational banks (TNB) that make a transnational banking system, a financial support of large international business, work. According to Ravenhill (2014), “the global trade regime of the

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    Introduction As the threshold of conducting business in foreign country becomes lower, it has been appealing to turn a local company into a multinational corporation. By leveraging and gathering resources from global platform, company will make leaping progress not only on profit, but also on brand building. However, the moment a company begins to consider paving its way into foreign markets and goes globally, it needs to take into consideration various kinds of transaction expenditure that rose

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    With increasing economic globalization recently, there are more opportunities for business but yet brings some challenges because stakeholders become more geographical diverse and the market is bigger than before. Companies are also facing cultural differences when they enter into different countries. Culture is an important part of human society composing of knowledge, beliefs, art, morals, laws and other habits. Cultural differences are the variations in what people have, think and behave between

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    Nike : A Global Audience

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    Nike Nike is an American multinational company that sells, design and manufacturing clothing, footwear, sports equipment and accessories. Because Nike is a multinational company, Nike needs to have a great marketing strategy plan to be able to gain customers around the world. The strategy marketing can have pros and cons. Some of the pros are Nike is a mega brand, Technology and relations. Because Nike is a mega brand this helps the company to be more successful around the World, at this moment

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    Globalisation is a worldwide movement which integrates economic, financial, trade and commerce from different countries. It has influenced communication between countries and brought them together. It made countries more interdependent and interconnected with free transfer of goods and services across national frontiers. Globalisation can have lots of benefits on western societies such as implies the opening of the local to a broader outlook (Angelasancartier.net.2017). Globalisation also involves

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    The Hidden Truth In modern society, we are constantly bombarded with decisions of what retailer or brand to buy supplies from. We no longer have just a supermarket; we have a wide variety of merchandise retailers to choose from. Debating where to go depending on the price of products, or perhaps the quality, is a decision we battle with constantly. Yet, without thinking twice about where the product came from, or its environmental impact, many of us go right ahead pick up the item, toss it in the

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    INST 4000 Thesis Ximena de la Camara Campuzano Corporate Responsibility and Globalization Liberalization of foreign trade: Some of the biggest issue 's in today’s economy is the push for liberalization of foreign trade in developing countries. By compelling nations to modify and ease their trading systems so it can be free from regulations while promoting free trade, only weakens their authority. Trade liberalization needs the reduction of governmental restrictions and intervention so the trade

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    All companies have certain ethical and moral responsibilities that they should uphold. For most companies figuring out these ethical responsibilities is done through a combination of the owner’s and/or shareholder’s moral and ethical views on their responsibilities, laws set for by the government one is working under, and the cultural traditions of the area one operates their business from. Multinational companies have a much harder time deciding where they stand on some ethical issues because they

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