Lagaan

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    My Pastime As A Pastime

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    One of my pastimes was watching movies. Besides Andaz Apna Apna, I would watch the popular movies playing in the theatre (#FastAndFuriousSeries #DhoomSeries), and occasionally watch the movies that play on Sony Max (#Sooryavansham #TarzanTheWonderCar #TheyNeedNewMovies). Can this even be called a hobby? Was I being passionate about my passion? I decided to convert this pastime into a hobby by watching the 250 highest rated movies ever made. It took me three years (nearly 2 movies a week), but it

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    The White Bollywood

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    From Raja Harishchandra (1913) to The Good Road (2013), the cinema of India, an extremely important part of our cultural identity celebrating its centenary this year. Has been working as an ambassador of India to a global audience since the day of its inception. In India, it is often seen that films made in Hindi targeted at a larger audience, commonly known as mainstream movies or Bollywood films, employ a different grammar of filmmaking than that is used in so-called sensible or parallel cinema

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    Monsoon Wedding Analysis

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    Narrative o The film's narrative is constructed around the erection of the wedding tent by PK Dubey. o The romance entanglements of the Punjabi family is played out against this "manufactured" nuptial event. o traces five intersecting stories, each navigating through different aspects of love of during a traditional Punjabi wedding in Delhi. In essence: o The love between a couple married for 25 years, teenage lust, the bride’s tryst with her lover the night before her arranged marriage to

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    Movie Marketing

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    CONTENTS Media, messages and styles used by Indian marketing communicators of Films 1. Overview of Indian Film Industry and Market 2. 4Ps concept applied on the movie industry as a whole 3. Overview of the film making business 4. Classification of movies from a producer’s or distributor’s point of view 5. Classification of movies as products 6. Publicity of movies 7. How different media is used for publicity of movies? 8. Alterative marketing methods 9. Music as a promotion

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    In Vishal Bharadwaj's 2003 adaptation Maqbool, all the ingredients of a gangster film, a Bollywood film, and a Shakespeare play can be found. Although the connections to the play of Macbeth may not be demonstrated as prominently as in other adaptations, the essential structure is nevertheless present. In the center of the action is Miyan Maqbool (Irrfan Khan), the equivalent of Macbeth, who is second in command to Jahangir "Abbaji" Khan/Duncan (Pankai Kapur) and friend to Kaka/Banquo (Piyush Mishra)

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    Research Question: How does contemporary British cinema represent the post-colonial diaspora of India? During the Age of Imperialism, Britain established many colonies. One of its dominions was the British Raj in India. Throughout this period Britain ruled India which caused many of the cultures to intermix. Now, in modern day, many films are made about the effects of Britain and India’s cultural interchange. Many British auteurs focus on the cultural effects of this time period on the new generation

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    Bride And Prejudice Essay

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    Pride and Prejudice film plot is based on Jane Austen’s novel about a humorous story of love and life among English gentility during the Georgian era. Mr Bennet is an English gentleman who live in Hartfordshire with his overbearing wife and 5 daughters; the eldest and beautiful Jane, the clever Elizabeth, the bookish Mary, the immature Kitty and the youngest and wild Lydia. Unfortunately for the Bennets, if Mr Bennet dies their house will be inherited by a distant cousin whom they have never met

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    Introduction Culture is a broad term which has been described by various philosophers since decades. It has been claimed by Raymond Williams to be “…one of the two or three most complicated words in English language” (Williams, 1976). Different definitions of the term, culture may have distinct descriptive ways and criterion to evaluate human activity. It is important to define the broad base of the sophisticated term ‘culture’, in the sense used later in the paper, to narrow down the discussion

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    Certificate of Approval The following Summer Internship Report titled "Study of the Bread Category and analysis of Britannia's current positioning strategy to recommend how to revitalise the brand 'Britannia Bread' to establish itself an an iconic brand in this category” is hereby approved as a certified study in management carried out and presented in a manner satisfactory to warrant its acceptance as a prerequisite for the award of Post-Graduate Programme in Management for which it has been submitted

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    Creativity in Advertising

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    * CHAPTER 1. * ADVERTISING. 1.1 Origin of advertising The origin of advertising does not lie in the modern industrial age, but it has its roots in the remote past. Thousand of years ago most people were engaged in hunting, farming, or handicraft related activities. They used to barter products among themselves. Distribution was limited to how far the vendor could walk and distribute, advertising was limited to how loud they could shout. Perhaps the earliest form of advertising was simply

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