Web 2.0

communication and helps improved customer service. A great number of giant companies are looking into social media marketing initiatives. Social media is hitting the air waves and has skyrocketed. Social media marketing is a process of gaining attention and web traffic through social network sites; it can also be referred to as guerilla

The emergence of social web has changed the World Wide Web. This new concept was introduced in 1996 by Rheingold. In addition of the principle aim of the web that consists of an open access to information, the second generation of Web applications, Web 2.0 applications, has allowed for users to communicate effectively with each other. Hence, the web transformed from a web where most users were consumers passively viewing website (i.e. information) to a more active and participatory actors. Users

l Social Media Business Model Analysis - Case Tencent, Facebook, and Myspace Logistics Master's thesis Xiaoyan Hu 2011 Department of Information and Service Economy Aalto University School of Economics ABSTRACT The term of social media is becoming increasingly popular presently, the amount of social media users is growing dramatically, and the monetization of social media has been discussed in publications but not in details. Nowadays, the most frequently used approach to make money for

Here lies the untold "secret" to SEO-PAGE-TRAFFIC. Human viewership and search engine optimized status are neither GUARANTEED nor AUTOMATIC! On this topic, the slogan from the Kevin Costner movie, "Field of Dreams," provides a nearly perfect example of {misguided expectation in|falsity for the} search marketing industry. In other words, if you simply BUILD it, they will NOT automatically come. Thus, the shocking reality for countless Internet entrepreneurs is that website sales success requires

Introduction Storytelling occurs in many situations, from kitchen-table conversation to corporate situations. Some storytelling situations demand informality; others are highly formal (National Storytelling Network). Some demand certain themes, attitudes, and artistic approaches (National Storytelling Network). The purpose of this paper is to show the evolution of storytelling and how it has changed throughout time. First, I will set up the background for storytelling including its history

Social Media .................................................................................... 9 2.1 Definitions of Social Media .......................................................................................... 9 2.2 Social Media and Web 2.0 ......................................................................................... 10 2.3 Classification of Social Media.................................................................................... 13 2.4 Use of Social Media .......

Page 1 of 16 Peer Reviewed Article Vol.11(1) March 2009 Effect of online social networking on employee productivity A. Ferreira * Centre for Information and Knowledge Management University of Johannesburg Johannesburg , South Africa aferreira@uj.ac.za T. du Plessis Department of Information and Knowledge Management University of Johannesburg Johannesburg , South Africa tduplessis@uj.ac.za The popularity of social networking sites is relatively recent and the effect of online social networking

The invention of the internet could be considered the most notable technological advancement in the Twenty-First century as evidenced by its widespread availability and excessive use by people all over the world. As people of all ages and demographics spend increasingly more of their time on the Internet, daily social media use is simultaneously increasing for these users. Currently, about one-fourth of the world’s population uses social media and more than one billion internet users watch YouTube

Investigate the pedagogical affordances of smart phone and web 2.0 Executive summary This report provides research conducted on undergraduates/post graduates programme students at university of Westminster. It overviews the usage of smartphone in promoting mobile learning. The aim of this report was to investigate the concept of m-learning and the extent to which it is being implemented in the higher education to educate students as well as what I held in for the future in terms of mobile learning

agreements. By looking at the technological and social factors that influence computer literacy practices in online networks would provide a basis for understanding the impact such sites have on people and businesses. Social network sites are the web-based services allowing people to articulate other users with a mutual connection, create a profile within a bounded system as well as view and navigate the conversations made by other users of the network system.