Answers to Review Questions Chapter 1 1. An increasing dependence on computing technology and the complexity of computing technology. 2. A single point of contact within a company for managing customer incidents and service requests. 3. To enable people and businesses to continuously use the computing technology they acquired or developed. 4. Technical support was considered a necessary evil that disrupted the development of new products and systems. 5. (1) Developers missed deadlines because they were being diverted to technical support calls, leaving little time for their primary job of programming. (2) Information was not being captured, so developers had to discover the same solution again and again. (3) Recurring problems were …show more content…
26. Customer service 27. Every customer service encounter they experience. 28. False. This misinterpretation of customer service would be far too costly and would quickly overwhelm an organization’s resources. 29. Left unmanaged, customer expectations quickly exceed the resources and capabilities of even the most successful service desk. 30. (1) Promising more than they can deliver. (2) Delivering more than they promised, which raises the bar on customer expectations. (3) Promising one thing and delivering something else. (4) Not promising anything specific, leaving the customer to set expectations. 3 31. Because companies are gaining market share and increasing the size of their client base by delivering superior customer service and support before and after the customer purchases or uses a product. Also, customers are increasingly using customer service to differentiate companies and products. 4 Chapter 2 1. (1) Call centers make and receive telephone calls in high volumes. (2) Contact centers are call centers that uses technologies such as e-mail and the Web in addition to the telephone. (3) Help desks are single points of contact and typically handle only incidents. (4) Service desks are single points of contact and handle service requests and communications with customers as well as incidents. 2. Help desks typically have a narrower scope of responsibility than service desks and handle only incidents. Service desks handle service requests and
For many companies, customer service is summarised in the following activities: responding to customer questions, receives commands, resolve disagreements about billing and handle claims. The service can be made directly at the customer’s house, at the supplier or through the media (telephone, fax, email, Internet, etc.) The increasing number of call centres demonstrates the importance that companies attach to customer service.
Customer service is the most important aspect of any business. Without an adequate relationship with its consumer base, a company is at an enormous disadvantage.
8) Describe why their organisation must limit the customer service it gives to balance customer satisfaction with organisational goals.
Raine goes into detail about how good customer service become a staple of the customer service industry. Raine writes that companies started to advertise that they had the most hospitable and caring staff, the goal of this to show that the company truly cares about the customers.
Our department is constantly hiring due to the high work load. However, adding more adjuster bodies does not necessarily solve the issue of high call volume and voicemail trends. Our position is known as a high stress position, a high turnover department and a low morale area. By introducing the Customer Support Group Line, our customers would immediately reach a representative by phone that would have the skill to respond to their request and concerns. Allowing this group to take a statement would result in reduce claim cycle time, faster liability decisions, repairs being arranged faster, and even checks being issued immediately in most cases. Since we are working with claimants, these results could also lead to additional business or new customers, strictly from a better experience.
Customer service can help to build positive relationships with customers, increase sales and lead to loyal and returning customer which can have a positive effect on the business and indeed the industry as a whole.
Customer service is among the most important aspects a business needs to get right. In its essence, customer service provides your customers the full service – not just a good product and service, but also a quality experience before, during and after a purchase.
We realize that customers are really important. Our expectations that customers are satisfied with our
Customers are more willing to purchase from companies that they feel consider their needs when they create products and services. The more loyal customers are to a business, the more likely they are to refer the products or services to friends, family and business associates. Customer service becomes a part of your company's brand when you run a customer-focused business. When customers hear the name of business, they automatically associate it with knowledgeable and friendly sales professionals and a company dedicated to ensuring customers' needs are met. Companies such as online retailer Zappos and Trader Joe's are celebrated for their dedication to being customer-focused businesses and providing superior customer
You may offer a quality, well-priced product, but if a customer receives inferior service before, during or after the sale, future sales may be lost. Providing superior customer service in today 's competitive marketplace is crucial. Quite simply, customers are your business and lost sales through poor service means you will lose money.
Services—Good enough is never good enough. Always strive to exceed the customer’s expectations by learning the customer’s wants and needs; then surpass them.
Customer service is essential to growing a business. It is what keeps an even playing field.
A good customer service is an outstanding dynamic performance, which takes care of customer by all means. It provides a professional assistance followed by a high level of skills and communication. New Zealand’s customer service is growing rapidly in providing a better service for its customer.This service sector is a motivating force towards NZ economic growth, which indicates the links to all business sectors and involves all New Zealanders in every aspect of trade. New Zealand Productivity Commission 2014 (NZPC) reports, the effectiveness of customer service and business in general has made a major positive change in NZ. The recent economic growth in NZ is twice as high in comparison to the last four decades. The statistic shows NZ service sector likely to be nearly at the same level as Australia while the United States is slightly over 3 times higher than NZ. Therefore, it is highly important to maintain three factors in Customer service and create a connecting chain with other business sectors in order to raise the economy of NZ even higher. For example, the main feature of CS to accommodate its customer and to have a long term relationship by treating customer with care and appreciate their support. A professional customer service will concern and provide a good quality of service, the right timing and value for their products. Hence, to insure and secure its function by offering a wonderful service. In addition, to increase the use of the service as demanded by its
In COPC’s view, the main responsibilities of IT Service Desk can be described in various parts. The first part is accept customer request (via telephone, e-mail, fax and etc.). The second part is record and track incident and users’ feedback. The third part is update users the current status and progress about their request in a timely manner. The next part is primarily evaluating users’ request according to the Service Level Agreement, try to resolve it or assign to the related persons. Monitor the implementation of policies according to the Service Level Agreement, propose to revise policies if necessary. Manage the life-cycle of each service request. Communicate with users if Service Level Agree is adjusted. Coordinate 2nd tier and 3rd tier support team. Provide management related information and suggestion, improve service quality. Discover the problem in IT Service operation from users’ feedback. Discover users’ requirement of training and education. Terminate incident and confirm resolution with users.
Title: Discuss the four dimensions of customer service in a company. Give examples to illustrate your points.