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Activision Blizzard Financial Analysis Essay

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Activision Blizzard Financial Analysis July 24, 2017 Trey Russell BUS 401: Leon Daniel Headquartered in Santa Monica, California, Activision Blizzard, Inc., is the world 's most successful standalone interactive entertainment company. Their portfolio includes some of the biggest franchises in all of entertainment. Their entertainment network has nearly 500 million monthly active users in 196 countries, and we’re continuing to expand our capabilities across new platforms, genres, audiences and geographies. Their company consists of many teams: • Activision develops, distributes, and publishes deeply immersive interactive entertainment for gaming consoles, mobile and tablet platforms, and PCs, including blockbuster franchises …show more content…

Its revenue compared to its competitors proves that as well. World of Warcraft has been the highest paid subscription based RPG in the world for many years, allowing Blizzard to see profits without having to distribute physical products. According to Financial Times Article, “the consensus forecast amongst 25 polled investment analysts covering Activision Blizzard, Inc. advises that the company will outperform the market. This has been the consensus forecast since the sentiment of investment analysts deteriorated on May 21, 2015. The previous consensus forecast advised investors to purchase equity in Activision Blizzard, Inc..” (FinancialTimes, 2017) ACTIVISION BLIZZARD, INC. AND SUBSIDIARIES

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