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Advantages Of Using Social Media In The Nursing Profession

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Social media has become a highly effective tool for nursing practitioners owing to the current technological advances. A variety of social media platforms are available for nursing professionals including networking sites like Facebook, Twitter, LinkedIn and Google Plus, blogging platforms such as Tumblr and Blogger, micro blogs such as Twitter, collaborative knowledge platforms such as Wikipedia and media sharing sites like YouTube and Flickr (Kaplan and Haenlein, 2010, p.62). These tools offer nursing professionals the opportunity and capacity to communicate, network, learn and share information. Nurses can now easily interact with patients, colleagues, students and other healthcare providers to educate, discuss and share information that promotes healthy behaviours and improved nursing practice. In the wake of increased social media use in healthcare, it is important to identify its benefits in the nursing profession. This essay outlines four key advantages of using social media in nursing, illustrating various ways that nurses can leverage social media effectively to grow in their profession.
Advantages of Using Social Media in the Nursing Profession
1. Promoting the nursing profession by educating the public. Millions of people from all over the world access the Internet every day in search of information. As indicated by Hamm et al. (2013), most of these people are looking for health related information and help for their healthcare needs online. Nursing professionals

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