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An Analysis of McDonald's Essay

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The number one fast-food chain
McDonald's is the world’s leading food service retailer with more than 30,000 local restaurants in 121 countries serving 45 million customers each day.
The McDonald's History
Raymond Albert Kroc 1902-1984, A Salesman
Ray Kroc mortgaged his home and invested his entire life savings to become the exclusive distributor of a five-spindled milk shake maker called the Multimixer. Hearing about the McDonald's hamburger stand in California running eight Multimixers at a time, he packed up his car and headed West. It was 1954. He was 52 years old.
Where it all began, Des Plaines, Illinois
Ray Kroc opened the Des Plaines restaurant in 1955. First day's revenues-$366.12! It’s no longer a functioning restaurant, the …show more content…

Clubs the world over collect Happy Meals toys and boxes.
The Future Begins Now
McDonald's Express for a world that can't slow down! McDonald's is popping up in more non-traditional locations like Amoco and Chevron stations, with full menu offerings and dining room seating, just like you'll find in a traditional McDonald's.
Kuwait City, Kuwait
Kuwait City is pretty far from Des Plaines, Illinois, but that didn't stop 15,000 customers from lining up on opening day in 1994. The line at the drive thru was seven miles long.
McDonald's On The Worldwide Web!
Forty three years after opening the first restaurant in Des Plaines, Illinois, McDonald’s are proud to come on the World Wide Web. McDonalds.com receives millions and millions of hits every week.

McDonald’s at a Glance
Headquarters Oak Brook, Illinois
First Restaurant Des Plaines, Illinois, 1955
First foreign franchise Canada, 1967
First foreign franchise outside North America

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