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Benefits Of Using Apple Pay

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Physical wallets have been used to carry personal items such as cash, credit cards and identification details to make payment. In 2014, Apple Inc. announced a different way of making a payment that does not require the use of cash and credit cards. Apple Pay is a payment system intended to change the way how customers shop. The famous company Apple has led people to a world where consumers use an iPhone or iWatch to carry out all the payment rather than having physical wallets packed with cards. This technology pulls all our debit cards and credit cards from the Wallet application, allowing people to use certain iPhones like iPhone 6, 6s, SE, 7 or Apple Watch as a wallet at store counters. Apple’s objective of this technology is to change …show more content…

(Blake, 2016). The question is whether it is safe to use. The Apple Pay technology does not save the individual’s transaction details or card numbers on the Apple servers, however his/her recent purchases are saved in the application. When someone makes a purchase, Apple Pay uses a device-specific number and unique transaction code so that the card number is never saved on the device or the Apple server. The developer is none other than Apple Inc. It was released on 20th of October 2014 and the service was announced at Apple’s iPhone 6 event on the 9th of September 2014. Apple’s CEO Tim Cook defined the magnetic stripe card payment process on the credit cards or debit cards as broken for its dependence on plastic cards. Not only that he mentioned that the card payment is outdated and vulnerable magnetic interface, and also expose numbers and insecure security codes. (Jeffries, 2014). One of the co-inventor of apple is Ahmer Ali Khan from Pakistan. Khan structured a model for building a smart-phone based payment system. In 2011, Apple selected Khan to apply his concept into practice. In 2014, Khan alongside other six inventors filed a patent for what the world now knows as “Apple Pay”. (“APPLE PAY: CO-INVENTED BY A GIKIAN”, 2014). Payments are made much simpler and faster now with the technology of Apple

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