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Best Buy Social Media Policy Summary

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The popularity of different social media platform like Facebook, MySpace, twitter, LinkedIn, group me etc. has forced many companies to create new policies about social media. With the increasing use of social media policies in both the business and the personal lives, it is very important to set suitable strategies policies of social media. Therefore, I reviewed and critically analysis some of the boundaries on social media policy of a company called Best Buy. Let’s take a look at Bes Buy, which is the biggest multinational consumer electronics corporation in America. Best Buy has made a standard social media policies, which benefits both the customers and their employees. For example they sets their policies focusing for customers …show more content…

I think it is most effective in sending key messages to employees. like, employees are not allowed to talk any negative behavior that may cause/harm company reputation during off the clock or in clock. For example, like “I am bored”, “I am tired working with this company” and so on. The policies are clearly written on Best Buy website that especially employees are authorized to speak on behalf of Best Buy; they must state that the views expressed are their own. Like, hourly employees should not speak on behalf of Best Buy when they are off the clock.So, Luttrell in her book, she mentioned the same way of social media that how to engage, connect, share infromation. Company Social media policies are written very positively and easy to understand. Now days Best Buy store are creating their own social media pages just commit to have a good chat with the customers. So they can join directly to customers about their own experience of the store visits. This way they could keep close relationship with the customers. This type of policy has clear vision, provided trust, care and support the …show more content…

The policy is kind of short but explains in bold letter fonts very openly. I definitely get the policies and how they are maintaining, protecting, customer /employee privacy information. The policies make sense and are straightforward and do not involve any unclear thoughts to understand. Their policies helps us to keep it simple so that everyone can easily grasp the policy. Now I would like to refer to the book written by Regina Luttrell’s, he explained/relate Social Media How to Engage, Share, And Connect, and some of the properties of building a successful working social media policy for employees: · Make sure it’s fluid and that the company is open to adjusting anything at any time. · Try to avoid zero tolerance; while some things are absolutely not acceptable, you don’t want to put a lot of restrictions on your employees. · Make sure your policy is jargon free so that there isn’t any unnecessary language in it. · Make sure your policy is sensible so that your employees can understand

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