Building Competitive Advantage Through Market Based Management Practices

listening to the customers, rather than forcing them to listen to us. 3) Combining our

Goals in the company are to find the right product for the customer’s particular needs and build a relationship with the customers

Before we can identify the needs of customers and stakeholders, it is important that we can identify who our customers and stakeholders actually are.

Structure is the basis through which an organization seeks to create control the direction of an organization. This is completed through clear definitions of the allocation of work, differentiation, and the coordination of having those responsibilities working together towards the efforts of the organization, integration (Bolman & Deal, 1993, pp). Through these methods, the organization is able to devise a division of labor that collaborates to bring about the missions and goals of an organization. The structure that comes about from this can be varied in their rigidness and flexibility it allows, and to an extent this is a great contribution to its success.

Understanding customer needs (including examples of 3 different customers and 1 need for each, and explain how you would prioritise conflicting needs)

All businesses have organisational structures, even if they are small or big, they have some type of structure so they can operate productively.

In order for one to evaluate and identify with the diverse business structures, he/she must be aware of the meaning and standards that makes that structure. Various businesses functions in different ways as the world is full of technology and new structures, company cultures and new ways in which companies are run. In order to fully grasp the concepts of Organizational structure and culture in the movies, I will use the Movie Up in the Air and The Devil Wear Prada movies to analyze a business scenario from them.

We recognise that customer needs differ across our key customer groups and business divisions/units, so we need to provide a tailored level of service to them, in line with their unique needs.

most basic requirements must be met when it comes to customer’s comfort and that is where

needs of the consumers in the market. Although they have a clear understanding of the

Corporate level strategy can be defined as the master plan that decided by the top management for the whole company and also the organisation’s strategic business units. With the help of corporate level strategies, an organization or company can determines and indicates what business it should be in, which path it should follow and also which role should be played by respective business units in order to pursue respective direction. By the way, corporate level strategies can be divided into three types which are growth strategy, stability strategy and also renewal strategy.

Generally speaking, there are two factors that come into play when the customer needs are to be cov-ered. The first is necessary factors (NF) indicating the customers' minimum requirements for the prod-uct. The second factor is critical success factors, which creates the competitive advantage of the product and thus ascribe the product added

If   a   company   wants   to   be   successfull   in   their   business   it   has   to   be   able   to   create   competitive   advantage  over  it  competitor  in  a  same  business  area.  (De  Wit  &  Meyer,  2010).  What  approach   or   strategy   should   the   company   take   into   account   in   order   to   create   competitive   advantage   in   their  business  environment  is  the  core  issue  for  the  managers.

1.2 At least two different organizational structures are identified, described, and compared in terms of their design principles.

2. Then we need to understand the customers with whom we have been successful and why.