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Cafe Swot Analysis

Decent Essays

Political:

• Local government has the strict requirements relating to the Consumer Protection Law, consumer right and guarantee, consumer and competition acts to ensure all the customers are protected from any unethical and misleading information and business transitions
• Victoria government has the association such as Consumer Affair Victoria to deal with any customer complaints from the faulty products relating to guarantee, warrantee and product refund or compensation Economic:

• It can be a big threat as the production, supply and distribution costs have increased so the selling prices of coffee machines will also increase. This will be a negative factor for ZieTel as there will be strong competition in the marketplace
• As more and more coffee shops are …show more content…

Existing Competitor 2’s strengths and weaknesses: (CBD Café)
CBD Café strengths CBD Café weakness
• Highly skillful staffs and staff loyalty rates.
• Flexible product and service prices applied due to the different business seasons and timeslots. • The business is fully dependent on the sole and single supplier
• Increasing amount of leasing costs and it is a huge financial burden for the company

Potential Competitor’s strengths and weaknesses: (Café OZ)
Café OZ strengths Café OZ weakness
• Strong procurement management system.
• Competent staff knowledge and experiences.
• Two way and transparent communication channels. • It is a new company with very little business experience.
• New market entrants coming to the market very often.
• Need to improve the knowledge of how to respond to the customer complaints

A summary on the allies competitors joint ventures which are supported by the risk, their cost benefits analysis and provide for due diligence
Risk assessment:

The Risk
What can happen and How it can happen
The Consequence from an event happening
Description and Adequacy of Existing Controls
Likelihood Rating Consequence

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