Case 6- Apple Inc.: Still Taking a Bite Out of the Competition?

1171 Words Apr 22nd, 2014 5 Pages
Question 1
1.
The game plan a company's management is using to stake out a market position, conduct operations, attract and please customers, compete successfully, and achieve organizational objectives is referred to as its:
Answer

strategy

business model

strategic vision

business mission
5 points
Question 2
1.
Management's plan for making money in a particular line of business and the revenue-cost-profit economics of the company's strategy is:
Answer

called a company's strategy.

referred to as a company's primary strategic objective.

referred to as a company's primary financial objective.

referred to as a company's business model.
5 points
Question 3
1.
Company mission
…show more content…
expand into foreign markets.

attack weaker firms and try to capture some of their market share.

dissolve its strategic alliances and partnerships.
5 points
Question 12
1.
An industry is said to be fragmented when:
Answer

it consists of many different market segments and buyer groups.

demand for the product is scattered over many different country markets.

the industry value chain is divided into 15 or more distinctly different stages.

the supply side of the market is populated by hundreds, perhaps thousands of sellers, no one of which has a substantial share of total industry sales.
5 points
Question 13
1.
Which of the following is not a reasonable option for turning around or salvaging a distressed business?
Answer

Revamping the firm's competitive approach.

Strategies aimed at what the market leaders are doing.

Strategies to boost revenues.

Actions to cut costs.
5 points
Question 14
1.
Which of the following is not among the ten commandments for crafting a successful business strategy?
Answer

Avoid strategies capable of succeeding in only the most optimistic circumstances.

Consider that attacking competitive weakness is usually more profitable and

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