preview

Case Analysis Of Ipremier

Satisfactory Essays

Background
The company to be analyzed, iPremier, is a retail company that trades in luxury goods with a vibrant online shopping business channel. Founded in 1996 in Seattle Washington, iPremier workforce consisted of mostly young employees and a few experienced managers. iPremier business/sales approach was balanced at the direct sales/store level, and web sales level as well. The company’s business model was heavily dependent on the internet where potential and current customers are able to view items before ordering. This capability meant profitability for iPremier. To continue growth, iPremier contracted an external agency to handle its web site and other information technology infrastructure.
Issue #1: Unpreparedness iPremier is a company that depended heavily on online sales of its goods, and that meant the company ought to have a web experience that was …show more content…

qData did not did not invest in the latest technology that would have either prevented its client, iPremier from attacks, or limited the damage and time of any attacks. qData had staffing issues that saw frequent turnovers and unqualified staff that were unresponsive and unknowledgeable in crisis resolution and technical support as suffered by iPremier. The company even had its most experienced IT personnel on vacation, leaving qData exposed to inadequate technical support and potential costly legal claims from customers whose data might have been breached.
My analysis on issue #3 is that iPremier should have done a better job in investing in its It projects. Lack of funding lead to the company retaining qData. qData responded inadequately to a cyber-attack, and that may have cost ipremier financially if customer credit card and other personal information were stolen. iPremier knew that qData was not the best company to handle its network and security assets, but chose the company to save cost.
Case

Get Access