Background
The company to be analyzed, iPremier, is a retail company that trades in luxury goods with a vibrant online shopping business channel. Founded in 1996 in Seattle Washington, iPremier workforce consisted of mostly young employees and a few experienced managers. iPremier business/sales approach was balanced at the direct sales/store level, and web sales level as well. The company’s business model was heavily dependent on the internet where potential and current customers are able to view items before ordering. This capability meant profitability for iPremier. To continue growth, iPremier contracted an external agency to handle its web site and other information technology infrastructure.
Issue #1: Unpreparedness iPremier is a company that depended heavily on online sales of its goods, and that meant the company ought to have a web experience that was
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qData did not did not invest in the latest technology that would have either prevented its client, iPremier from attacks, or limited the damage and time of any attacks. qData had staffing issues that saw frequent turnovers and unqualified staff that were unresponsive and unknowledgeable in crisis resolution and technical support as suffered by iPremier. The company even had its most experienced IT personnel on vacation, leaving qData exposed to inadequate technical support and potential costly legal claims from customers whose data might have been breached.
My analysis on issue #3 is that iPremier should have done a better job in investing in its It projects. Lack of funding lead to the company retaining qData. qData responded inadequately to a cyber-attack, and that may have cost ipremier financially if customer credit card and other personal information were stolen. iPremier knew that qData was not the best company to handle its network and security assets, but chose the company to save cost.
Case
iPremier, a Seattle based company, was founded in 1996 by two students from Swathmore College. iPremier had become one of a few success web-based commerce, selling luxury, rare, and vintage goods over the Internet. Most of iPremier’s goods sell between fifty and a few hundred dollars, and the customer buys the products online with his or her credit card. iPremier’s competitive advantage is their flexible return policies which allows the customer to thoroughly check out the product and make a decision to keep the product or return it. The majority of iPremier customers are high end, and credit limits are not a problem.
A Porter analysis will be performed throughout this paper, on the internet sales industry. Included in the Porter analysis is six relative competitive forces; threat of new entrants, rivalry amongst firms, threat of substitute services, bargaining power of buyers, bargaining power of suppliers, and relative power of other stakeholders.
Justify how your recommendations will limit use, sharing, retention and destruction of Finman’s corporate data by Datanal and Minertek.
This case is about CVS, one of the biggest drugstore chains in the US. The Harvard case study was made between 1999 and 2001, while CVS was facing the major challenge of acquiring Soma.com and relaunching it as CVS.com, in order to respond to the new trend of web-based drugstores like Drugstore.com and Planet Rx. Our report will summarize the evaluation and analysis of the firm’s existing distribution channel at the time (1999), identify the problems that CVS had to face, and propose solutions to those problems (these solutions will be compared with what CVS actually did between 1999 and 2007).
Macy’s department store, like many brick and mortar stores, is experience a decline in sales and is forced to look at ways to turn the tables. In Macy’s anticipation of the online shopping trend as wells as the trend for customer loyalty programs, Macy’s is planning (expecting trends and deciding the best plan to achieve goals) a course of action that they hope will turn the decline around. Part of Macy’s plan is to make a change in management. By hiring E-Bay’s vice president, Hale Lawton, into the role of CEO of Bloomindales, Macy’s hope is bringing Lawton’s expertise in e-commerce to the company. With Lawton’s knowledge and experience in managing (planning, organizing, and leading) e-commerce, Macy’s goal is to the move business to
it is important to identify key strengths of the company over upcoming threats and weak points. Macy’s differentiate itself from competition with upscale “Celebrity” brand exclusivity, merchandise based on local preferences, and unique store design atmosphere. Based on analysis performed the company weighted strategy is to move towards the online and technology advances with maintaining Macy’s upscale storefront culture, integrating new product offerings with revising promotions to satisfy its target market and expanding operations to a new markets with present demand. From opportunities analysis strategy can be divided in three fragments
In the case of data breach or any disruptions companies should be forthright yet strategic. It’s important for companies not to be presumptive about breaches or how customers are impacted. The iPremier case is a good example of how a lack of communication plan exacerbates a situation. When Turley got the call to “pull the plug” because of threat to customer data, the clock was already ticking. A well-crafted contingency plan and disaster recovery program includes a communication plan that distributes key messages to stakeholders in an efficient manner. Pringle outlines some tips for managing a cyber-attack, while iPremier case was on smaller scale, I think the same rules applies.
According to Turban and King (2003), internet technology renders retailers an additional channel for branding, transactions and customer relationship management, the adaptation of which may drive down retailers’ transaction costs, and ensuring faster and higher quality of customer interactions, resulting in enlarging the existing markets and consumer base. M&S realizes this and have tried to sell clothing via high street stores as well as via internet though they have experienced cost cutting, rationalisation and management changes in order to revive their business in recent years. Internet technology might enable sustainable competitive advantage, but problems remain on how to physically organize their online retail operations.
Up-North Fishing Outfitters, UNFO, is the premier source for those who fish in northern Michigan. UNFO provides equipment, apparel, watercraft, safety gear, and other products to both local and tourist anglers. There are eight stores located within Michigan around major fishing hubs. After much research, consideration and feedback from the employees and store customers, UNFO has determined now is the perfect time to become a more modernized and Internet based entity in e-commerce. Senior management, through interaction and more extensive research, is committed to and supportive of this e-business transformation due to the potential for additional revenue streams, reduction of costs, and improved customer service. We have been
Thirdly, the new CEO of the company (formerly the CFO), focused more on cost cutting rather than the growth and development of the business. This has a major in putting up controls against security threats, as the budget given was low.
During the late 1990’s many new companies were set up to utilise the perceived advantages from using the internet in business, however, with their rapid rise and fall they soon created a phenomenon known as the ‘dot.com’ era (Lovelock, 2001). Questions were then raised about the added value that the internet brought to business and how these technologies
an Internet business specializing in the sale of oversize shoes ranked among the top results in Google searches for its products. Its prime location on the virtual equivalent of new York’s high-end shopping mecca Fifth Avenue brought a steady stream of clicks and revenue. But success was fleeting:
This article is excerpted from E-Volve-or-Die.com: Thriving in the Internet Age Through E-Commerce Management, by Mitchell Levy (New Riders Publishing, 2000, ISBN 0-7357-1028-7). www.ups.com
It appears that over the years the internet retailers have increased the ways for the consumer to shop online. The internet organizations have had to use less capital planning whereas the traditional organizations needs to the use of high capital. This paper will discuss the organizational structures as well as identify two management or leadership challenges in each of the two business types.
1) The purpose of this section if to provide a SWOT analysis for a small, local clothing store on the New Jersey Boardwalk looking to transition into the online market place. Any boutique clothing store like the one provided has many strengths. The company's unique style helps differentiate it from its competitors. In addition, the company is small and flexible which enables it to employ different talents, ranging from domestic to international, to meet their project needs (Pinker, 2002). Of course, any such company has its weaknesses. The company is a local clothing store which means it is dependent on its manufacturers and variations in material and labor costs of third parties producers. Another problem that any small clothing store faces is coming up with new innovative ideas that fit to mass customization for their customers (Alexander, et al., 2003).