Com470 Behaviors of E-Tailing

Businesses are discovering the Internet as the most powerful and cost effective tool in history. The Net provides a faster, more efficient way to work colleagues, customers, vendors and business partners- irrespective of location or operating system harnessing this powerful resource gives companies strategic advantages by leveraging information into essential business asset. The "technology of the future" here today. This is a fact. Businesses making the transition will, and are prospering; however those that do not will most certainly suffer the consequences.

The current business world is continually integrating technology into daily processes at a rapidly growing rate. The integration is having a major impact on the way that people within corporations accomplish their jobs and as such it is of significant interest as an area of study. The focus that was chosen was to attempt to gain an understanding of the issues and affects that new technology is having on a larger business via an interview with someone in either middle of upper management.

With the internet, the world is shrinking. Customers are empowered and are becoming more experimental with the

The definition of E-Commerce or E-Tailing is replacing the traditional relationship of buying and selling in person or the phone with the use of the Internet, Smart Phones and networking. The more people that use the Internet regularly, the more Internet commerce increases. This causes a continual loop of improvements and innovations of which businesses must be aware. Most economists see e-commerce as a market segment that leads to intensive price competition and consumers armed with greater knowledge. E-commerce has changed business models globally, and allows customers to engage in the process of shopping either online or to a destination. Brick and mortar stores do have a conundrum do you want traffic into the store, or do you want the sale based on ease of shopping and/or convenience? (Eisingerich).

Over the past few years technology has caused significant changes in the way enterprises conduct business.

In modern society with technology being so closely tied to having a competitive advantage, a lot of industries compete to keep up to date with new developments. The invention and increased use of computers, internet, and phones have all made a major impact on organisations around the world.

Information technology has advanced in multiple ways in society, where organizations has implement the structure into their work environment. Industries have outsource their manufacturing to other places in the world and rely on telecommunication to keep the marketing. The geographic distribution has changed significantly by reducing the distance it takes to complete an operation, due to information technology. These are just a couple of examples of how this advanced technology has reshape our society and continuing.

E-tailing, short for electronic retailing is the sale of retail merchandise over the internet. There are many factors that beckon different behaviors in e-tailing ( Searchcio.com, 2011 ). It is the new wave of the world today. As technology steers our habits toward electronic commerce, it affects different behavioral aspects for both e-tailers and their customers. E-commerce, short for electronic commerce, is the buying and selling of goods and services on the internet

Over the years, technology has become a major part for a business and for an individual as well. Technology has become so advance that it has made a major effect for the staff as well as for the customers. New technology has helped in many areas such as data and information storage, advertising, transportation and communication.

Innovations in technology can force a business to change just to keep up. Employees who have never used computers need to be trained to operate the new computer system. A business also can benefit by implementing a technological change. According to the Hotel Online website, the airlines

Companies are adopting more to ICT, Information Communication Technology. ICT is not just doing the same old stuff the same old way. It’s taken the same old stuff and making it more efficient by making it different through process innovation or doing new things through product innovation. ICT adoption brings on innovation and change. What inspires organizations to adopt these changes? Changes are adopted on the basis that some organizational expected innovations that would make their organization more advances in order to meet the changes in technology. The successful implementation of technology brings about organizational and behavioral changes. An organizational change views ICT implementation as a process involving technical change

In 1955, Fortune magazine identified 500 of the largest companies at that time; 60 years later only 71 of the 500 still were operating (Perry, 2015). Why did 429 companies fail to succeed after 60 years? A lack of adapting to evolving technology is a common denominator in many of their falls from the top. Blockbuster, Dell, Sun Microsystems and Sears all enjoyed enviable success which after time led to unenviable stumbles due to their lack of embracing and adapting to the evolving technology in their fields. Technology is not just a means for millennials to socialize, rather technology is setting the tone for current and future business models, urging businesses to invest more in gadgets, software etc . that will build a stronger team and provide more advanced products to the end user. Businesses have evolved since the onset of the internet expanding from the traditional storefront brick and mortar to the ability to sell to the masses by utilizing the internet to market worldwide. As technology continues to advance, communication to clients allows client relations to better track trends and be available instantly to answer client disputes through the use of SMS or provide answers to common questions allowing clients to shop at their leisure. Technology has not just become a means for providing better service and better manufactured products but allows businesses the competitive edge. Research suggests that businesses must be aware of and familiar with technological

In modern society, technology has affected in every area and industries, and helped develop more advantage than tradition industries without technology. E-commerce, Customer Relationships Management (CRM) and online sales etc. are widespread use in many organisations around the word (Philip Kotler., 2013).

Technology has become an every expanding subject and material ever since its first introduction to the world. The largest expansion and introduction of new technology has been in the last decade. Companies and organizations are replacing employees with technology. It can be seen and heard throughout major and minor companies and organizations throughout the United States. A prime example of technology changing an entire market is within the travel agency field. Before the Internet and new technology, if one wanted to book a trip or flight they would have to go into a physical store and talk with a human that would do all the paperwork necessary to purchase a trip. Nowadays those stores have completely disappeared. What was once a store found in every shopping center is now only find in a handful of cities through the United States. The physical stores have turned into websites found on the World Wide Web and the humans have turned into software programs.

In the digital age, technology has become more of a strategic weapon than a mere functional unit supporting the business. This paradigm shift has broaden the role of technology posing a fundamental question to corporate leaders – how can they exploit its ever changing trend to gain competitive advantage rather that becoming obsolete.