preview

Cla1 Competitive Analysis Essay

Decent Essays

BUS 501 CLA1 Competitive Analysis

Le Yang
Westcliff University

Abstract The report is a short introduction of the writer’s workplace. Also, it includes the basic information of the industry the organization belongs to. It also mentions the customers base that includes internal customers and external customers. The last part of the article discusses that how the writer serves her customer’s needs as an employee.

Keywords: hotel, sales, customer service

Luckily, I get the internship in a four start franchise hotel in Pasadena which is a nice area for business. Hotel locates at an excellent location of Pasadena downtown. It’s very convenience to the customers to use all different types of transportation. So it becomes one the most popular hotels of the area among customers. Also, another advantage of the hotel is next to the city Civic Center. It has large event space for many national association event space. So hotel receive many businesses because the Civic Center. It has total 311 hotel guest rooms. The hotel is a full service hotel with one bar and one restaurant. The hotel was built in 1977 then at 2000, it was upgraded to a famous brand until now. Recently, the hotel in undergoing a $20 million renovation which includes public area and guestrooms. The seasonal business effect is not very obvious to the hotel. Even during the slow season, hotel could reach 60% sold daily. The modern hospitality industry is an old

Get Access