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Corporate Social Responsibility

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DBS

Nataliya Salnikava

1777627

LIDL

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Corporate Social Responsibility

Introduction

In this essay the author will try to give an understanding of what is the Corporate Social Responsibility, why it is so important nowadays and we will analyse role of Lidl in this area in different dimensions.
So what is the Corporate Social Responsibility?The World Business Council for Sustainable Development in its publication “Making Good Business Sense” by Lord Holme and Richard Watts, used the following definition

Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as …show more content…

Its not a secret that the fish population is in dramatic decline for the last 10 years. So as an international company Lidl really cares about following the international policies regarding ethic method of fishing, illigal fisheries, dolphin-friendly tuna. It also ensure that all the fish they offer to the customer, is caught under socially acceptable conditions.

LIDl and Charity Foundation
This would be the most prominent and significant achievement for Lidl in Corporate Social responsibility – partnering with Irish Heart Foundation. In order to provide funds to IHF, Lidl does a lot of in-store promotions, SMS completions, it involves their staff to participate in variety of raising funds for charity events. All of these runs very successfully for LIDL and IHF. In addition Lidl provide on their web-site all the relevant information how to stay healthy and fit in order to avoid heart related deceases. So all said above proves that Lidl truly “has a big heart”.

Lidl and education
From 2006 Lidl with Dublin Business School conjunction runs a program called “Earn while you learn”. The successful participants of this program getting a great opportunity to study in the private college in the heart of Dublin, they get paid an attractive salary, and have an

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